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09 February 2025

LEGO Announces Exciting Black Friday Events And Promotions

From exclusive discounts to interactive workshops, LEGO fans gear up for festive season offers.

LEGO enthusiasts across Thailand are gearing up for exciting events and exclusive offers as the holiday season approaches. With the festive shopping day known as Black Friday on the horizon, several retailers are poised to launch their promotions, showcasing unique LEGO sets and discounts. This year, IWOOT has unveiled its highly anticipated LEGO Black Friday deals, ensuring there’s something for every LEGO fan.

Starting on November 24, 2023, IWOOT will feature significant discounts on popular LEGO themes, including LEGO Star Wars and LEGO NINJAGO. This announcement aligns with their tradition of offering competitive prices and diverse selections. Collectors and casual builders alike can look forward to deals on coveted sets like the LEGO Star Wars 75309 Republic Gunship, which has already garnered excitement among fans. With its recent rush of popularity seen on the LEGO Ideas platform, votes surpassed 30,000 and cemented its status as one of the most sought-after sets, even as it nears retirement from shelves.

“We’re excited to present our best deals yet during this year’s Black Friday event,” said IWOOT’s spokesperson, emphasizing the commitment to value. “Our promotions will allow fans to acquire beloved sets at exceptional prices, making them accessible for everyone.” Following this promise, products like the LEGO NINJAGO 71785 Titan Mech and other kits will also be included, showcasing the expansive universe of LEGO and its ability to cater to various interests.

LEGO enthusiasts can also find offerings on products from LEGO Friends and LEGO City, which continue to charm younger audiences. With colorful themes and imaginative builds, these sets inspire creativity and play. The LEGO Friends set 41732, recognized as one of the largest sets within its theme, combines over 2,000 pieces, blending fun with imaginative narratives. The growing anticipation for these collections signifies the brand's enduring popularity.

Meanwhile, the excitement doesn't stop at promotional sales. To celebrate the flourishing LEGO Botanicals theme, retailers like John Lewis have announced captivating make-and-take events across Thailand. On selected days, store visitors will have the chance to build their own miniature LEGO Mini Orchid, complementing larger offerings such as the 10343 mini orchid set, currently available for £24.99 (approximately $29.99). This interactive event not only engages customers but also extends the community spirit surrounding LEGO, allowing them to actively participate and create.

The LEGO Botanicals theme, blooming with creativity, introduces new sets geared toward adult builders, including detailed floral arrangements. Since January 2023, various products have launched, establishing the theme's relevance. The global Valentine’s Tour featuring the LEGO Botanicals Le Florist Flower Truck embodies the brand's innovative approach to capture seasonal themes, appealing to diverse audiences. The truck visits multiple locations and enhances connection among fans, promoting engagement through shared experiences.

“Creating these unique engagement opportunities allows us to connect with our customers on more personal levels, giving them hands-on experiences with our products,” remarked the spokesperson from John Lewis. This strategy enriches the overall brand experience and is indicative of LEGO's commitment to enhancing customer engagement.

Looking forward, the community will not only enjoy the promotions and interactive events but can also anticipate new product announcements. Frequent updates suggest future sets under the LEGO Botanicals range, scheduled for release as early as 2025, keeping excitement alive among builders eager to expand their collections. The blend of nostalgia and innovation drives continued interest, ensuring LEGO remains pivotal to cultural discussions around creativity and construction.

This holiday season will be pivotal for LEGO enthusiasts who are ready to cash in on exceptional offers and participate in lively events. With the imminent arrival of Black Friday and interactive workshops, fans of all ages have numerous reasons to join the fun. Keep an eye out for all the deals and promotions available to celebrate another exciting year of creativity and construction!