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Arts & Culture
19 March 2025

Gwyneth Paltrow Backs Meghan Markle Amidst Criticism

The actress emphasizes women's solidarity as Markle faces backlash over her new project.

In recent interviews, Gwyneth Paltrow took a stand in support of Meghan Markle amidst a wave of criticism directed at the Duchess of Sussex's new cooking show, With Love, Meghan. Although Paltrow herself hasn’t seen the show, she shared her instinct to defend women in the public eye, emphasizing solidarity over competition.

During a cover interview with Vanity Fair, Paltrow explained her philosophy shaped by her mother’s words: “Another woman is never your competition,” adding, “what is right for you will find you.” This mindset has fueled Paltrow's belief that every woman should have a fair opportunity to succeed, echoing sentiments she holds dear when it comes to fellow women in the industry.

“When there’s noise about certain women in the culture, I do have, always, a strong instinct to stand up for them,” Paltrow remarked. Her support comes at a crucial time when Markle’s brand, As Ever, which includes a new line of lifestyle products, faces scrutiny and comparisons to Paltrow's own lifestyle enterprise, Goop.

Despite the criticisms facing Markle, Paltrow remains optimistic about her fellow Montecito resident's ventures. “I think there’s always more than enough to go around. Everybody deserves an attempt at everything that they want to try,” Paltrow stated, underscoring her belief in female empowerment.

Paltrow's remarks come as Markle's projects, including her partnership with Netflix for the cooking show linked to her brand, have been met with mixed reviews. The royal's latest efforts in the lifestyle sector have ignited comparisons to iconic figures like Martha Stewart. Notably, Stewart previously dismissed Paltrow’s entrepreneurial endeavors, implying that her efforts to emulate her were driven by insecurity.

In light of these challenges, Paltrow's supportive comments resonate deeply. She reflected on her encounter with Markle, saying, “I’ve met Meghan, who seems really lovely,” before humorously suggesting she might try to bypass the royal’s security to bring them a pie. This comment not only humanizes her perspective but shows a friendly inclination to reach out.

Paltrow stated, “The world is better and stronger when women are in cahoots with one another.” This assertion ties into a larger conversation about the impact of societal norms on women's relationships in business. The very nature of competition among women has been a hotbed of discussion, often perpetuated by narratives promoted under patriarchal structures.

As Markle faces critical backlash, Paltrow has taken a more welcoming approach, expressing a certain kinship with her in the business space. It's a perspective bolstered by her own encounters with comparison and competition, especially in light of her own experiences when Kourtney Kardashian’s lifestyle brand, Poosh, was likened to Goop. Paltrow candidly expressed her frustration, saying, “I was so upset when Poosh was launched and people were like, ‘This is a ripoff of Goop,’” highlighting how detrimental it can be for women to be pitted against one another.

While Paltrow has not taken a definitive stance on Markle's brand, she is an advocate for women to support one another, framing their successes as mutually beneficial rather than a zero-sum game. With the entertainment landscape rapidly evolving, female figures in the industry must navigate these complexities with a sense of unity.

In her discussion of the dynamics at play in the lifestyle sector, Paltrow pointed towards her long-standing friendship with influential figures like Oprah Winfrey as a model of camaraderie among women. She praised Winfrey, stating, “Of course I’ll be your first podcast guest,” a healthy endorsement in a time where collaboration is key to resilience.

Markle’s podcast, Confessions of a Female Founder, set to air on Lemonada Media on April 8, further reflects her endeavor to carve a niche in this burgeoning lifestyle space. Each woman's narrative is significant, and as they promote their brands, reclaiming their identities can be an act of defiance against the norms that dictate competition.

Paltrow’s remarks underscore a shift in how women in the public sphere view one another, advocating for cooperation rather than rivalry. The message is clear: the strength lies in uplifting one another—sharing experiences, insights, and even pie recipes.

As the world watches Markle's journey unfold, it will be essential to reflect on how women like Paltrow advocate for one another amidst the noise and pressure from the public. With the renewed sense of purpose, these women epitomize the change they wish to see and challenge antiquated narratives that invite division.

While Paltrow chooses to sidestep judgment on Markle's projects, her support illuminates an important paradigm shift in how women's endeavors can be perceived. The industry is ripe for voices that resonate with solidarity; as these women rally together, the landscape can shift toward a future where success is not a scarce resource but rather a shared triumph.