Tax Day can be a stressful time for many, but Krispy Kreme is sweetening the experience for its customers this year. On April 15, 2025, the popular doughnut chain is offering a unique promotion to help ease the burden of tax obligations. Customers who purchase a dozen doughnuts at regular price will receive a second dozen of the iconic Original Glazed doughnuts for just the cost of the sales tax in their state. This offer is not limited to in-store purchases; those who order online can use the promo code "TAXBREAK" to receive the second dozen for free.
Dave Skena, Krispy Kreme’s Chief Growth Officer, stated, "We know how stressful tax season can be, so we’re making the last day to file your taxes a little sweeter with this great offer." This promotion marks the third consecutive year that Krispy Kreme has provided a sweet deal for Tax Day, having started this tradition in 2022. The initiative aims to not only drive foot traffic to stores but also to lift the spirits of customers who may feel financially pressured during this period.
The promotion comes with some limitations: in-store purchases are restricted to two dozen per guest, while online orders for pickup or delivery are limited to one free dozen per customer. The price of the second dozen varies based on the local sales tax rate, adding a personalized touch to the offer.
In addition to the Tax Day promotion, Krispy Kreme is also celebrating Easter with its “Hoppy Easter” selection of doughnuts. This festive collection features flavors that appeal to both those who celebrate Easter and those who simply enjoy a good treat. The special doughnuts include:
- Bunny Basket Doughnut: An Original Glazed doughnut dipped in chocolate icing, decorated with chocolate-flavored buttercream, and topped with a confectionery bunny.
- Marshmallow Bunny Doughnut: An unglazed shell doughnut filled with marshmallow-flavored Kreme, dipped in pastel yellow icing, and topped with a bunny face and confectionery ears.
- Bouncing Bunny Doughnut: An Original Glazed doughnut dipped in pastel blue icing and sprinkles, topped with a bouncing bunny.
- Strawberry Iced Doughnut with Sprinkles: An Original Glazed doughnut dipped in strawberry-flavored icing and pastel sprinkles.
Krispy Kreme has a rich history that dates back to 1937 when Vernon Rudolph founded the company in Winston-Salem, North Carolina. The business began after Rudolph acquired a yeast-raised doughnut recipe from a New Orleans chef. Initially selling to local grocery stores, the demand for fresh doughnuts quickly grew, leading him to open a small storefront to sell directly to customers. Today, Krispy Kreme operates in over 40 countries and has become synonymous with its Original Glazed doughnuts and the iconic “Hot Now” sign that signals fresh doughnuts coming off the line.
As Tax Day approaches, many food chains are offering similar promotions to help ease the financial burden on consumers. Alongside Krispy Kreme, other restaurants are also stepping up with enticing deals. For instance, Burger King Royal Perks members can grab a cheeseburger for just one cent with a purchase of at least one dollar. This offer is available through the BK App and online, emphasizing the theme of providing relief during a stressful time.
7-Eleven is also getting in on the action, offering $10.40 off any order of $20 or more through its 7Now Delivery app using the code "WRITEOFF." Smoothie King is providing discounts for Healthy Rewards Members, offering $3 off a $15 purchase and $4 off a $20 purchase.
These promotions highlight a growing trend among restaurants to provide customers with a little something extra during tax season. With many people feeling the pinch as they finalize their tax returns, these sweet deals serve as a reminder that there is still joy to be found, even in the midst of financial stress.
As the day draws near, customers are encouraged to take advantage of Krispy Kreme’s Tax Day offer and explore other promotions across various chains. Whether it’s a dozen doughnuts to share with family or a quick bite from Burger King, these deals are designed to bring a little cheer to a day that many dread.
In conclusion, Krispy Kreme’s Tax Day promotion, combined with its Easter offerings, not only showcases the brand’s commitment to customer satisfaction but also serves as a reminder of the simple pleasures that can help alleviate stress during challenging times. With a rich history and a growing presence globally, Krispy Kreme continues to be a beloved choice for doughnut lovers everywhere.
