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Technology
31 December 2024

Instagram Enhances DM Search, YouCam Unveils Holiday Filters

New AI tools revolutionize social media interactions and festive celebrations for 2025.

New tools powered by artificial intelligence are reshaping the social media experience, with significant updates from popular platforms such as Instagram and photo editing apps like YouCam. Both individuals and creators can look forward to new features aimed at enhancing user interaction and content sharing.

Adam Mosseri, the Head of Instagram, has recently announced improvements following user feedback about enhancing the platform's direct messaging (DM) capabilities. During one of his Ask Me Anything (AMA) sessions, Mosseri addressed the suggestion made by user @ben_yanes about implementing keyword filtering for messages. This update is expected to allow users, particularly creators who receive numerous message requests, to sift through their request folders more efficiently. "Being able to filter out certain keywords is a great idea," Mosseri confirmed, indicating action would be taken on this front—planning for its rollout by 2025.

Current DM search functionality on Instagram only allows users to search through chats but lacks the sophistication found on other messaging platforms like WhatsApp, which permits keyword searches within chats. This new feature is anticipated as Instagram aims to refine its offering and meet users' needs for accessibility and organization.

Meanwhile, as users prepare for the upcoming New Year's celebrations, photo editing applications such as YouCam Makeup are stepping up their game by introducing festive filters and AI effects to adorn holiday photos. Designed to capture the spirit of festivities, these filters provide animated backgrounds, creative face alterations, and elements like fireworks to make users’ photos shine. YouCam Makeup boasts the most extensive array of features for those wanting to glam up their selfies and social media posts. Along with filters for transforming appearances, outfit changes, and special effects, the app is about helping users celebrate style and fun.

Among the new offerings are unique filters such as the Pink 90s Glam, complete with pink ombre hair and glitter accessories, and the Silver Spark, which presents users with stylish hairstyles alongside captivating animated backgrounds. Users will find traditional options like the Happy New Year headband adorned with golden glitter, as well as more contemporary styles such as the Icy Sparkle, which complements cool themes with icy blue effects and festive decorations.

To utilize these New Year filters, users can follow straightforward steps: download the YouCam Makeup app, select the ‘Makeup Cam’ feature, and browse through the ‘Looks’ section to find holiday-themed filters. This user-friendly approach ensures everyone can easily access the latest enhancements for their New Year’s celebratory images.

Yet another innovation is YouCam Enhance, which introduces AI-driven technology for effortlessly removing filters from photos, allowing users to revert images back to their original form without the need for expensive professional editing software. This app makes it incredibly easy to strip away color grading, blur effects, and any form of special effects by merely selecting the unwanted filter and allowing AI to execute the modifications. "The AI smartly scans the picture to make sure the filter is stripped off without any distortion of the image," highlights the developers of YouCam Enhance.

With this remarkable AI removal feature, users can restore details and clarity to previously blurred pictures, ensuring the visuals align more closely with reality. Further enhancing its utility, YouCam Enhance is entirely free, making it accessible for everyone, including social media enthusiasts who often find themselves wishing to reverse edits or retrieve original images.

These advancements reveal how social media platforms and applications continue to evolve, providing users with new tools to refresh their interactions and celebrate occasions like New Year’s Eve with flair. Whether filtering through messages on Instagram or enhancing holiday photos with vibrant filters, users can look forward to engaging experiences amplified by technology.

With the integration of these AI-powered features and more on the way, the social media scene is set to become even more dynamic and enchanting, ensuring users have the best tools at their disposal for expressing themselves creatively and sharing memorable moments with their followers.