In the ever-evolving world of fashion, trends can shift dramatically, especially among the youth. On April 8, 2025, the research firm Piper Sandler released its semiannual "Taking Stock With Teens" survey, revealing a fascinating snapshot of what upper-income teens are embracing and what they are leaving behind.
Among upper-income female teens, skinny jeans have been identified as the fashion trend that is "on the way out," with 19 percent of respondents expressing their disapproval. This shift highlights a broader trend towards comfort and versatility in fashion choices, as many young women are opting for styles that prioritize ease over the restrictive nature of skinny jeans.
Following skinny jeans, the survey indicated that 8 percent of upper-income female teens are moving away from Stanley cups, which have seen a significant rise in popularity over the past few years as part of the wellness trend. The cups, known for their durability and ability to keep beverages cold, have become a staple for many, but it seems some are now looking for alternatives.
The survey also noted that 6 percent of upper-income female teens disapprove of baggy or saggy pants, Crocs, and various hair trends, all of which have had their moments in the spotlight. The declining interest in these items suggests a potential shift toward more tailored or sophisticated styles.
On the male side, Crocs emerged as the least favored choice, with 12 percent of upper-income male teens indicating that they consider the footwear brand as a trend "on the way out." Skinny jeans followed closely behind at 11 percent, while baggy or saggy pants garnered 8 percent disapproval. Nike/Jordans and Uggs rounded out the top five, with 7 percent and 5 percent respectively, showing that even popular brands are not immune to the fickle nature of teenage fashion.
Despite these trends indicating a move away from certain styles, the survey also revealed that popular brands still hold a significant appeal among upper-income teens. For female teens, Uggs topped the list with 26 percent, followed by leggings from Lululemon at 24 percent, and hoodies at 12 percent. For male teens, hoodies led the pack at 19 percent, with baggy or saggy pants at 13 percent and streetwear at 12 percent.
As the fashion landscape continues to evolve, brands must stay attuned to the preferences of their young consumers. The Piper Sandler survey serves as a vital tool for understanding these shifts, providing valuable insights for both retailers and marketers.
In addition to fashion trends, the survey coincides with the announcement from Stanley, a brand known for its durable drinkware, about their upcoming release of a limited-edition Mother’s Day Quencher. Set to drop on April 15, 2025, the new tumbler will be available in both 30 oz and 40 oz sizes, priced at $35 and $45 respectively.
The new colorway, named "Resort Floral," features a vibrant floral design that aims to capture the essence of spring. Stanley describes the design as "vibrant, deep red desert blooms and throwback style," making it a perfect gift for mothers looking to stay hydrated while enjoying outdoor activities.
With the Mother’s Day shopping season approaching, the timing of this release could not be better. As the popularity of Stanley cups continues to rise, the new floral design is expected to be a hit among consumers looking for thoughtful gifts that combine style and functionality.
As the date for the release approaches, shoppers are encouraged to mark their calendars and consider signing up for email notifications to ensure they do not miss out on this limited-edition item. With both fashion trends and new product releases shaping consumer behavior, it’s clear that the market is more dynamic than ever.
In summary, the Piper Sandler survey sheds light on the shifting preferences of upper-income teens, highlighting a move away from certain trends like skinny jeans and Crocs while still maintaining a love for comfort-driven brands like Uggs and Lululemon. Meanwhile, Stanley's new Mother’s Day Quencher promises to add a splash of color to the gift-giving season, making it a must-have for moms this spring.
