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23 April 2025

Chevrolet Launches Limited Edition S10 100 Anos Pickup

The special series marks a century of Chevrolet in Brazil with exclusive features and off-road capabilities.

To celebrate its 100 years in Brazil, Chevrolet has launched a special version of its popular S10 pickup truck, aptly named the S10 100 Anos. This limited edition, which will initially see only 100 units produced, is priced at R$ 325,690 and is designed to appeal to both off-road enthusiasts and those looking for a unique vehicle with customized aesthetics.

The S10 100 Anos is based on the Z71 version of the S10 and features several exclusive design elements. The standout visual aspect is its new color, Branco Dunas, a unique shade introduced specifically for this commemorative model. The exterior also includes black-painted details on the wheels, mirrors, and bumpers, along with mountain-themed decals on the fenders that emphasize its adventurous spirit.

Beyond its striking looks, the S10 100 Anos is equipped with a new suspension system designed for off-road performance. This system, known as Ironmain, includes custom-made springs and shock absorbers, raising the vehicle's ground clearance by approximately 30 mm compared to the Z71 variant. Coupled with Pirelli Allterrain Plus 265/60 tires, this setup is tailored for tackling rough terrains while maintaining comfort and stability.

Under the hood, the S10 100 Anos retains the acclaimed 2.8 turbodiesel engine, delivering 207 horsepower and 52 kgfm of torque. It is paired with an eight-speed automatic transmission. Notably, this engine now features a real-time calibration system that utilizes artificial intelligence to optimize performance based on driving style and conditions, making it more efficient.

The S10 100 Anos is not just about rugged performance; it also incorporates advanced technology and safety features. The vehicle includes a digital instrument panel measuring 8 inches and an 11-inch multimedia center with connectivity options such as Android Auto and Apple CarPlay. Safety features have also been enhanced, with the addition of lane-keeping assistance, rear cross-traffic alert, and tire pressure monitoring systems.

Chevrolet has a long history of producing special editions in Brazil, dating back to the 1970s. The S10 100 Anos marks a significant milestone as the 100th special edition vehicle from the company, reflecting its commitment to innovation and customer satisfaction. The model is produced exclusively at the São José dos Campos plant, where the S10 has been manufactured since 1995, making it the first medium pickup produced in Brazil and the longest-running model in the market.

The interior of the S10 100 Anos is equally impressive, featuring premium materials with contrasting red stitching on the seats and steering wheel, enhancing the overall aesthetic appeal. The seats are upholstered in a combination of suede-like fabric and leather, providing both comfort and style.

As part of its commitment to sustainability, the S10 100 Anos is equipped with the Arla 32 system, which significantly reduces pollutant emissions by up to 84%, aligning with the latest environmental regulations introduced in Brazil.

The launch of the S10 100 Anos is part of a trilogy of special vehicles commemorating Chevrolet's centenary in Brazil, with future special editions planned for the Onix and Tracker models. This strategic approach not only celebrates the brand's legacy but also aims to strengthen its connection with Brazilian consumers.

As Chevrolet continues to innovate and adapt to market demands, the S10 100 Anos stands out as a testament to the brand's evolution over the past century. With its blend of advanced technology, off-road capability, and exclusive design elements, it promises to attract a diverse range of buyers looking for a reliable and stylish pickup.

In summary, the Chevrolet S10 100 Anos is a fitting tribute to a brand that has become synonymous with quality and performance in Brazil. With only 100 units available, this special edition is set to become a collector's item, appealing to both automotive enthusiasts and those seeking a unique vehicle with a rich history.