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12 March 2025

Beloved NBA Legend Junior Bridgeman Dies At 71

The Louisville basketball star and renowned businessman leaves behind a legacy of philanthropy and inspiration.

Junior Bridgeman, the renowned basketball player and successful businessman, passed away on March 11, 2025, at the age of 71 after suffering a medical emergency during a fundraising event at The Galt House Hotel in Louisville, Kentucky. A beloved figure, Bridgeman's death elicited widespread mourning within the community and across the sports world.

Bridgeman, who had been speaking at the 45th Annual Leadership Luncheon on Scouting when he experienced severe chest pains, was reported to have believed he was having a heart attack. Immediate emergency services were called, but sadly, he did not survive. Louisville Mayor Craig Greenberg expressed the city's grief by stating, “Today we lost a kind, generous and groundbreaking legend.” Tributes poured in, with many recalling Bridgeman's significant contributions both on and off the court.

A native of East Chicago, Indiana, Bridgeman achieved both athletic and personal success. At the University of Louisville, where he played under legendary coach Denny Crum, he became an All-American and helped lead the Cardinals to the Final Four during his senior year, accumulating impressive stats of 1,348 points and 657 rebounds over his college career. After being drafted number eight by the Los Angeles Lakers in 1975, he was famously traded to the Milwaukee Bucks as part of the deal involving Kareem Abdul-Jabbar. Bridgeman would go on to play for 12 seasons—10 with the Bucks—where he scored 11,517 points, finishing as one of the franchise's highest scorers.

His jersey number 2 was retired by the Bucks, honoring his contributions and legacy within the organization, where he was not just seen as an athlete but as someone who personified hard work and perseverance. “His memory will always be an inspiration to the Bucks organization,” noted the team’s official statement following his death. Bridgeman was celebrated not only for his basketball talent but also for his successful transition to business after retirement.

Throughout his post-playing career, Bridgeman crafted one of the most successful entrepreneurial pathways for former athletes. He flourished as a franchisee for Wendy’s and Chili’s, operating over 450 restaurants across the United States at his peak. An astute businessman, Bridgeman also became involved with Coca-Cola bottling operations, and he purchased the iconic publications Ebony and Jet. Just last year, he bought a 10% stake back in the Milwaukee Bucks, reflecting the culmination of his personal and professional circle.

Reflecting on his successful career, NBA Commissioner Adam Silver remarked, “Junior was the ultimate entrepreneur who built on his impactful 12-year NBA playing career by becoming a highly respected and successful business leader. He served as a mentor to generations of NBA players.” His philanthropic ethos was evident, as he embodied kindness and humanity, helping those around him and inspiring future generations.

Reactions from the broader community highlighted Bridgeman's influence on Louisville and the sports world. The University of Louisville Athletics echoed sentiments of loss, stating, “Junior Bridgeman leaves an unmatched legacy and we are forever grateful for the impact he’s made on our program, our university and our city.” U of L athletic director Josh Heird praised him for embodying the ideals of kindness and humanity and for his incredible grace and humility.

Churchill Downs Inc. CEO Bill Carstanjen acknowledged Bridgeman's prominent role on their board, characterizing him as “a one-of-a-kind figure who embodied the spirit of the Kentucky Derby.” His involvement extended far beyond basketball and business as he was also known for his philanthropic efforts which enriched Louisville's community.

Before Milwaukee’s game the night of his passing, Bucks head coach Doc Rivers honored Bridgeman, stating he was the ultimate role model for aspiring athletes. Rivers acknowledged Bridgeman's humble disposition, saying, “He was the word gentleman, and as good as you can get with Junior.” Bridgeman had dedicated himself to educating younger players about financial literacy, emphasizing the importance of generational wealth, ensuring athletes understood the value of their earnings.

Bridgeman leaves behind his beloved wife Doris, and children, Eden, Justin, and Ryan. His commitment to family, combined with his achievements, has cemented his place as one of Louisville’s most prominent athletes and community leaders. His legacy will undoubtedly inspire athletes and entrepreneurs for years to come, standing as evidence of what can be achieved through determination and integrity. Junior Bridgeman's life story is not just one of basketball success, but one of dedication to familial love and community support, highlighting how one individual can positively influence countless lives.