In a decisive move to revitalize Thailand’s economy and address mounting industrial concerns, the Thai government officially launched a new Special Economic Zone (SEZ) initiative on September 15, 2025. The announcement, confirmed by the Ministry of Commerce and Industry, came during a high-profile meeting between Prime Minister Anutin Charnvirakul, key cabinet members, and the Federation of Thai Industries (FTI). The SEZ project is designed to stimulate regional development, attract investment, and position Thailand as a powerhouse within the ASEAN economic landscape.
According to the Ministry of Commerce and Industry, the SEZ will focus on facilitating business operations through a package of incentives and streamlined administrative processes. Officials anticipate that these measures will not only boost local economies but also create much-needed jobs. The timing of the initiative is critical, as Thailand faces stiff competition from neighboring countries like Vietnam and Cambodia, both of which have made significant industrial advances in recent years.
Prime Minister Anutin, speaking after the meeting with the FTI, emphasized the urgency of economic reform and the government’s commitment to supporting the private sector. "Today, I wanted to listen to the concerns and suggestions from the Federation of Thai Industries," he said, as reported by Thai PBS. "We are entering a period when the country must move forward, and problems that arise must be addressed. The government and economic leaders must work hand in hand to drive Thailand toward stability and strength in all dimensions. If the economy is good, quality of life improves, and society will be peaceful."
The SEZ initiative is part of a broader strategy to tackle both immediate and long-term economic challenges. The government has pledged to implement policies that lay a solid foundation for sustainable growth, while also addressing pressing issues such as border trade with Cambodia and the impact of a strengthening Thai baht on exports. During the meeting, Anutin acknowledged that border issues with Cambodia have posed obstacles for industry, but he stressed that, "We need to use military and diplomatic methods to resolve these issues as quickly as possible."
One of the more contentious topics discussed was the recent surge in gold exports from Thailand to Cambodia. When questioned about this, Anutin responded unequivocally: "I am aware of the situation and have instructed the relevant authorities to investigate. If anything irregular is found, we will take legal action." This firm stance was echoed by his directive for the incoming finance minister, Ekniti Nitithanprapas, to review the matter thoroughly.
The FTI meeting also addressed the competitive pressures Thailand faces within the region. Anutin highlighted the importance of the Thailand Plus One strategy, particularly in relation to the CLMV group (Cambodia, Laos, Myanmar, Vietnam). He pointed out that the concept of Local Content remains central to industrial policy, noting, "This is an opportunity for us to produce goods for export to the United States and to encourage more investment. We must not just be subcontractors; we need to open up economic channels and expand Thailand’s industrial base."
Reflecting on the evolution of Thai industry, Anutin drew parallels to the early days of OEM (Original Equipment Manufacturer) manufacturing two to three decades ago. "This time, we must not simply accept contract manufacturing or assembly work. We have to start from opening economic channels and use this as an opportunity for economic expansion," he said. He also acknowledged that previous governments had laid the groundwork for industrial expansion, but added, "We have not fully utilized these foundations, which has led to a slowdown. Now, we must rely more on ourselves because external competition is increasing."
Political dynamics were not far from the conversation, with Anutin candidly addressing the role of politics in economic management. "Sometimes we have to admit that politics gets involved. Even if this government is here to solve immediate problems, we want to set an example of unity—different parties, but the same team. That’s more important than being from the same party but different factions." He assured the business community of his private sector experience and his belief that, "If the economy is good, other issues become minor. People will have enough to live on, and they will have dignity."
On the topic of currency fluctuations, Anutin acknowledged concerns about the strong baht and its impact on exports. He revealed that Finance Minister-designate Ekniti Nitithanprapas would be meeting with the FTI later that day to discuss the details and explore solutions.
Looking ahead, the government is also preparing to roll out popular economic stimulus programs such as the 50-50 co-payment scheme, which has been eagerly anticipated by the public. Anutin reassured citizens, saying, "You can wait for it. The finance minister will provide details once we are fully in charge of government operations, but we will implement the policy as quickly as possible."
The SEZ project, meanwhile, has been welcomed as a catalyst for regional revitalization. The Ministry of Commerce and Industry underscored the expected "positive impact on local economies and job creation," as reported by Thai PBS. The government’s package of incentives is expected to make it easier for businesses to operate within the zone, cutting red tape and providing a more attractive environment for investment.
However, not all stakeholders are on board without reservations. The Senate Committee on Political Development, Public Participation, Human Rights, Liberties, and Consumer Protection has called for a pause on certain mega-projects, such as the Land Bridge and the Southern Economic Corridor (SEC) bill, until there is more comprehensive public input. Anutin responded to these concerns by stating, "We listen to all sides. We cannot only consider investment and returns; we must also look to the future and what will drive the country’s economic growth. Thailand is geographically advantaged, and we must use this to our fullest benefit."
The FTI, for its part, expressed optimism about the government’s willingness to engage with industry leaders and address their concerns. During the meeting, FTI President Kriengkrai Thiennukul presented Anutin with a congratulatory gift and praised the government’s proactive approach.
With the SEZ initiative now underway, the government is moving quickly to finalize cabinet appointments and implement its economic agenda. As Anutin put it, "We will use all our powers and authority as prime minister to push your expectations to success." The coming months will be critical as Thailand seeks to leverage its strategic position in Southeast Asia and navigate the complexities of regional competition, border politics, and domestic reform.
For now, business leaders and the public alike are watching closely, hoping that the new SEZ will spark the economic revival Thailand needs—and that government promises of swift, transparent action will be kept.
