Yara North America has recently made headlines with the launch of the YaraAmplixTM biostimulant portfolio, reflecting the company’s commitment to fostering sustainable agricultural practices. This innovative line, now available across the United States and Canada, aims to address the growing demand for more resilient and adaptable food production methods, particularly as farmers face increasing environmental challenges.
The YaraAmplix portfolio is engineered to improve crop resilience, optimize nutrient absorption, and boost overall plant quality, simultaneously promoting healthier soil and enhancing crops' ability to withstand climatic variability. According to Geraldo Mattioli, senior vice president of Yara North America, "At Yara, our mission is to support sustainable food production. The YaraAmplix biostimulant portfolio exemplifies this mission, delivering the quality and efficacy our customers expect from the Yara brand.”
Yara has invested considerable time and resources—over five years—into the research and development of this product range. Each biostimulant formula is distinctive, utilizing carefully sourced, natural ingredients. Several of the products feature formulations with patents pending, which highlights Yara's dedication to innovation within the agricultural sector.
The rigorous testing process for the YaraAmplix products has included extensive trials on key crops globally and within North America. Yara has implemented strict quality assurance protocols throughout this process, from selecting raw ingredients to conducting laboratory, greenhouse, and field tests. This comprehensive approach ensures not just compliance with high standards but also consistent performance for growers.
One standout product from the YaraAmplix lineup is YaraAmplix PROCOTE OPTIMIZETM, which employs state-of-the-art coating technology. This technology allows retailers to apply biostimulants to dry fertilizers, ensuring even coverage for each plant. This method enhances nutrient uptake, leading to improved plant establishment, vigor, and root development, which are key factors for successful crop yields.
To support the burgeoning biostimulant technology market, Yara is also ramping up its manufacturing and formulation capabilities. The company has announced the opening of what they claim is the largest facility dedicated to biostimulant innovations, aimed at meeting the soaring global demand. This new facility, complemented by Yara's extensive network of agronomic experts, will enable continuous advancements and support growers and retail customers with practical solutions based on rigorous testing methodologies.
Yara's overarching strategy is to promote sustainable agricultural practices and climate-friendly crop nutrition, as they work toward the vision of a world free from hunger and respectful of the planet's ecological boundaries. By introducing the YaraAmplix portfolio, they are not only responding to current agricultural needs but are also investing in the future of food production.
For more information about the YaraAmplix range or to learn more about Yara's sustainable initiatives, interested parties can visit Yara.us or YaraCanada.ca.
