On February 1, Yamato Kenta, well-known Japanese actor, will take center stage as the face of the latest commercial for the Nubia Flip 2 smartphone. The launch event held on January 14 captivated attendees, priming audiences for what Kenta describes as "a really cool commercial" aimed at showcasing the device's unique features.
The commercial, encapsulating the essence of the Nubia Flip 2, revolves around the empowering message, "You decide your own path." This theme resonates deeply, encouraging individuals to carve out their unique journeys, much like Kenta portraying confidence as he dashes against the tide of pedestrian traffic.
Kenta reflected on his shooting experience, stating, "I really felt like I was running with full confidence as I went against the flow of the crowd," adding to the powerful imagery the ad presents. The commercial depicts action and intense motion, highlighting the excitement and dynamic capabilities of the Nubia Flip 2. It emphasizes its large screen and intuitive operating system, all through Kenta’s invigorated performance.
The Nubia Flip 2 is not just another smartphone; it's crafted with cutting-edge features aimed at the trend-conscious consumer. ZTE, the parent company, positions the Nubia brand as high-end, focusing on innovative technology. The device boasts a compact, sophisticated design, making it not only functional but also aesthetically pleasing.
During the event, Kenta shared his aspirations, mentioning, "There are more places I want to see this year, both domestically and internationally." This desire for exploration mirrors the adventurous spirit the commercial portrays. He expressed interest particularly in places like the mystical Sedona, Arizona, and the breathtaking Salar de Uyuni in Bolivia, stating his dream of capturing those landscapes through the lens of his Nubia Flip 2.
"The cool thing about the Nubia Flip 2 is its ability to blend style and practicality. It’s perfect for those who value both looks and functionality," Kenta explained. This aligns perfectly with Nubia's goal of appealing to young, trend-savvy audiences who are equally concerned about performance and visual presentation.
Attendees at the launch event were treated to behind-the-scenes footage of the commercial, including Kenta’s focus and energy during filming. The production involved complex choreography of movement through crowds under simulated rain, enhancing the dramatic effect of the ad, which showcases the performance potential of the smartphone under typically chaotic scenarios.
''The scene where I ran against the direction of the crowd really made me proud of my confidence and belief. It was a meaningful piece, capturing the struggle and triumph of going against the grain,'' Kenta enthused, underscoring the connection between the ad’s theme and real-life challenges.
The Nubia Flip 2 will be available for purchase starting January 23, reflecting ZTE’s commitment to making cutting-edge technology accessible. The device promises ease-of-use thanks to features like sub-screens and customizable shooting angles to suit various creative needs.
With this commercial launch, ZTE aims to continue developing its Nubia brand, pushing innovative products to the forefront of the smartphone market. This endeavor emphasizes the notion captured perfectly by Yamato Kenta: it’s all about making choices and going your way. Kenta’s vibrant portrayal, poised at the intersection of technology and personal expression, reinforces the uplifting message behind the Nubia Flip 2, ushering audiences to find their unique paths and embrace their individuality.