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Arts & Culture
05 March 2025

Watsons Thailand Celebrates Winners At HWB Awards 2025

The prestigious event highlights consumer favorites and sustainable products within health and beauty.

Watsons Thailand recently hosted the Watsons Health, Wellness and Beauty Awards 2025 (HWB Awards 2025), officially recognizing the best products within the health and beauty sectors. This prestigious event highlights consumer favorites and serves as a definitive endorsement of product quality.

The HWB Awards ceremony took place at the luxurious Four Seasons Hotel Bangkok at Chao Phraya River, marking over 20 years of Watsons' tradition of honoring outstanding health and beauty products. Attended by industry leaders and celebrated personalities, the evening was filled with exclusive performances and was characterized by excitement and anticipation as award winners were announced.

Kunnalaporn Choianam, the Managing Director of Watsons Thailand, emphasized the event's importance, stating, "The HWB Awards not only honors brands but reflects the trust of consumers who choose products meeting their needs." This sentiment embodies the mission of Watsons, which is dedicated to providing products and services aligned with consumer expectations.

This year's event recognized achievements across more than 150 categories, celebrating products based on sales figures and consumer feedback. Among the standout accolades was the coveted 'Best of the Best,' awarded to the 'Eucerin Spotless Brightening Booster Serum' by Bayer Thailand, which won this top honor for the second consecutive year. The awards showcased various popular categories, including skincare, makeup, and sustainable products, reflecting shifting trends and preferences among consumers.

Some other notable award categories featured:


  • Best-Selling Face Mask: Banobagi Final Sleeping Mask Caffeine

  • Best-Selling Translucent Powder: Revlon Touch & Glow Translucent Loose Powder

  • Best-Selling Anti-Aging Lotion: Hada Labo Ageing Care Lotion

  • Best-Selling UV Milk Sunscreen: Anessa UV Gold Milk

  • Best-Selling Shampoo: TRESemme Keratin Smooth Shampoo

  • Best-Selling Men's Face Foam: Nivea Men Extra Bright Foam

  • Best-Selling Mouthwash: Colgate Plax Peppermint Fresh Mouthwash

  • Best-Selling Acne Gel: Purri All Acne Clear Gel

  • Best-Selling Supplements: Watsons DayVita

The event highlighted consumer involvement, with numerous winners chosen based on votes and feedback from regular users of the products. This method ensures recognition is aligned with market trends and the preferences of everyday shoppers.

Looking to the future, Watsons Thailand plans to build on this momentum. The company has introduced exciting promotional campaigns, including discounts of up to 50% on award-winning products, available from March 27 to April 26, 2025, both at physical stores and online. Watsons Club members can also enjoy special rewards, such as earning ten times the membership points when purchasing products from the HWB Awards list.

This approach not only celebrates the awarded products but also reinforces Watsons' commitment to customer satisfaction and loyalty, as reiterated by Choianam. She noted, "We will continue to find ways to create smiles and happiness for our customers, ensuring the best outcomes for both consumers and our partners."

The Watsons HWB Awards are more than just an annual event; they serve as barometers for consumer trust and product quality within the health and beauty sector. Reflecting changing consumer needs and environmental consciousness, the awards commend brands committed to sustainable practices. With this prestigious recognition, Watsons sets the bar for excellence, driving both competition and innovation in the industry.