The festive excitement is gearing up as the VK Pod Shuboy 3 concert is set to air on December 27. This unique show will bring together beloved music artists from different generations, forming unexpected duets and showcasing the diversity of genres and styles. Viewers will witness renowned figures like Busta and Eva Polna singing 'Winter in the Heart,' as well as the collaboration of the band Khleb with Arthur Pirozhkov on 'Cold Moon.' Fans can also look forward to performances by Polina Gagarina and MIRAVI with 'Again Snow,' and Mikhail Shufutinsky feat Artik & Asti featuring 'Winter-Cold.'
The VK Pod Shuboy series, which first debuted last year, has been embraced by audiences, leading to its establishment as a new holiday tradition. With promising newcomers and seasoned artists alike, the concert aims to create unforgettable moments filled with delightful surprises. This year, viewers will hear fresh renditions of familiar holiday classics, including A’Studio and LYRIQ's new track 'Source,' and Lolita and MONA's exclusive piece 'Last Love,' written for this edition.
VK Pod Shuboy 3 also heralds the premiere of various exciting performances, crafted to preserve the show's signature festive vibe. Audiences can enjoy new versions of holiday songs like 'The White Night,' featuring thirteen karat and Naik Borzov, as well as 'Snowstorm' covered by Mukka and Yulia Savicheva. The special atmosphere is expected to unite viewers through a shared experience of joy and nostalgia as they engage with the music.
Among other performances, the concert will include contributions from the remarkable artists such as the lively group 10AGE, and will see figures from across the entertainment industry, including Garik Kharlamov and Azamat Musagaliev making special appearances. This initiative is part of VK's broader strategy to expand its artistic outreach and provide added value to its community through culture and entertainment.
The musical label VK Records, known for nurturing fresh talent, is behind the production of this year's event. 'We release new SHUBA with great anticipation! It has conceptually changed, yet preserved the same New Year vibe. This show will create an atmosphere of celebration and togetherness at home during the New Year holidays,' expressed Zoia Novikova, Deputy Senior Vice President for Special Projects at VK.
For those unable to attend live, fans will have the opportunity to enjoy the new tracks during the concert and later listen to them anytime on VK Music and other streaming platforms, where the festive album will be available.
The concert promises not just familiar tunes but also celebrates innovative artistic collaborations, appealing to fans of all ages, and aims to set the tone for the winter festivities.
Fans can catch VK Pod Shuboy 3 premiering on VK Video on December 27 at 20:25, ensuring they don't miss this exciting holiday spectacle filled with musical brilliance and entertaining surprises.