In a stunning display of growth, the land plot segment in Vietnam's real estate market is experiencing a surge in interest and listings, according to recent data from Batdongsan.com.vn. The platform's latest survey indicates that land plots are leading the market in growth rate, both in terms of consumer interest and the number of available listings.
Specifically, in March 2025, the search volume for land plots soared by an impressive 50% compared to February 2025. In contrast, other property segments recorded only modest increases: street-front houses rose by 32%, private houses by 26%, and apartments by 15%. Furthermore, the growth in the number of listings for land plots reached 34%, placing it second only to private houses, which saw a 37% increase.
According to the Batdongsan.com.vn broker survey, 44% of participants reported that land plot transactions in the first quarter of 2025 remained "Stable" (within a -10% to +10% range) compared to the same period in 2024. Meanwhile, 24% of brokers assessed the transaction situation as "Increasing," with growth rates between +10% and +50%.
The data also highlights significant regional variations in search volume. In March 2025, Hanoi saw a robust increase of 52% in land plot searches, while Ho Chi Minh City recorded a 31% rise. Other provinces experienced an even more remarkable growth rate of 54%.
Price trends for land plots across the country have also shown positive momentum following the Tet holiday. In March 2025, asking prices for land plots surged by 42% in Hanoi, while Ho Chi Minh City experienced a more modest increase of 7%. Other provinces saw even more significant growth, with prices rising by 67% compared to January 2023.
Focusing on specific regions, the Northern provinces have experienced notable price increases. For instance, in the first quarter of 2025 compared to the same period in 2023, land plot prices in Hung Yen increased by 55%, Bac Ninh by 46%, Hanoi by 42%, and Hai Phong by 21%. Meanwhile, price fluctuations in the Southern provinces were less pronounced, with Dong Nai seeing a 30% increase, Binh Duong 25%, Long An 9%, and Ho Chi Minh City only 5%.
One notable project contributing to this trend is King Hill Residences, located in Ben Luc, Long An. This 20-hectare development features a variety of product types, including land plots, townhouses, and villas. The average selling price for land plots at King Hill Residences has increased by 7.6% from the first quarter of 2024 to the first quarter of 2025, with a popular price of 22.7 million VND/m² in early 2025.
Situated near National Highway 1A, King Hill Residences is conveniently located about 10 kilometers from Binh Chanh district in Ho Chi Minh City. Residents can easily reach the city center in approximately 30 minutes by car, making this project particularly appealing for those looking for accessibility to urban amenities while enjoying a more tranquil living environment.
In addition to its strategic location, King Hill Residences is adjacent to several large-scale developments, including Eco Retreat Long An, a mixed-use eco-urban and commercial project in Thanh Phu commune, Ben Luc district. The comprehensive planning and expanding transportation infrastructure surrounding King Hill Residences are expected to significantly enhance economic and social development in the region.
Moreover, the project promises a variety of internal amenities, catering to the modern lifestyle of its residents. King Hill Residences aims to provide not just a place to live, but a vibrant community where residents can experience an enhanced quality of life.
In a related development, the real estate market in Vietnam is entering a new growth cycle, with various initiatives aimed at bolstering housing supply. For instance, Hanoi has recently updated its housing development plan, adding 237 projects to its agenda. Additionally, the city has opened sales for over 300 social housing units priced at 16 million VND/m², which aims to provide affordable housing options for residents.
Meanwhile, Thai Nguyen province successfully auctioned a new urban project worth a staggering thousand billion VND, further indicating the robust activity in the real estate sector. In Vung Tau, a nearly 60-hectare land parcel was auctioned for 7,700 billion VND, highlighting the high demand for prime real estate.
Moreover, the Aeon Mall project in Can Tho, with an investment of 5,400 billion VND, has also commenced, signaling continued investment in commercial infrastructure.
As the market continues to evolve, it is clear that land plots are becoming increasingly sought after, with many investors and homebuyers recognizing their potential for growth. The increase in search volumes and prices reflects a growing confidence in the market, suggesting that the demand for land plots will remain strong in the coming months.
In summary, the land plot segment is not only leading in growth rates but is also indicative of broader trends within Vietnam's real estate market. With strategic projects like King Hill Residences setting the stage for future developments, the outlook for land plots appears promising as both investors and buyers look to capitalize on this burgeoning market.
