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26 February 2025

UAE Advancing Media Production Infrastructure Amid Privacy Concerns

While privacy issues emerge, Sharjah Media City unveils ambitious plans for Shams Studios project to boost creative industries.

The UAE is witnessing significant developments aimed at enhancing its economic infrastructure and addressing societal concerns. Recently, the National Health Insurance Fund (CNAM) sparked widespread criticism after issuing a detailed statement about the marital status of prisoner Ahmed Walid Samb, disclosing he has four wives. Many activists and rights advocates condemned this disclosure as an invasion of privacy, stressing the need for personal information to remain confidential and not included in official communications.

The statement's intention was to refute rumors surrounding the cancellation of insurance coverage for one of Samb's wives. CNAM clarified, saying, "All four wives of the prisoner are registered as beneficiaries, and none have had their coverage revoked." Nonetheless, activists continue to call for greater respect for individual privacy rights in official statements, advocating for the dignity of those involved.

Meanwhile, significant strides are being made by Sharjah Media City, known locally as 'Shams,' as it announced the appointment of Studio International as the design consultant for its upcoming Shams Studios project. This ambitious initiative aims to bolster the media and film production infrastructure within Sharjah, aligning with the emirate's vision to support creative industries.

The Shams Studios project will comprise five studios, each measuring 1,710 square meters, situated within a total area of 38,136 square meters. These state-of-the-art facilities will be equipped with cutting-edge technologies to cater to various media production needs, including cinema and television. The studios will feature advanced digital filming equipment, sophisticated lighting systems, and soundproofing materials, alongside comprehensive post-production services such as editing rooms and visual effects technologies.

Rashid Abdullah Al-Owaid, Director of Sharjah Media City, expressed enthusiasm for the project's potential, stating, "The Shams Studios project reflects our commitment to developing advanced infrastructure to meet the world's latest technological standards. This initiative is not merely about investing in facilities; it's about investing in our future, as we aim to support creatives and companies worldwide by providing them with an integrated environment to inspire innovation and support media production across all forms."

The new studios will also provide collaborative workspaces for creators, office spaces for production companies, meeting rooms, and accommodations for actors and crew members, including recreational facilities to develop a comprehensive environment conducive to creativity and innovation. This multifaceted approach is set to boost productivity among workers and encourage collaboration across different stakeholders.

With construction contracts expected to be awarded by the end of the year, there is a clear timeline for the project, which includes design, construction, and preparation phases. This timeline positions Sharjah to welcome major media productions within a remarkably short period. Al-Owaid emphasized the strategic importance of the project, stating, "This endeavor places Sharjah Media City at the forefront of advanced media cities, enhancing its capability to attract investments and develop creative industries both regionally and internationally."

These developments reflect the UAE's commitment not only to improving its economic framework but also to addressing the rights and privacy of individuals within its society. The contrasting narratives of privacy controversy and ambitious infrastructure projects depict the dynamic nature of progress, challenges, and opportunities present within the UAE today.