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Business
12 December 2024

Trump Organization Unveils New Jeddah Tower Amid Controversy

Luxury project raises questions of ethics and political influence as Donald Trump approaches another presidential term

Eric Trump, the executive vice president of the Trump Organization, made headlines recently with the official announcement of the company’s first significant project in Saudi Arabia—a towering luxury complex called Trump Tower Jeddah. During the announcement, Eric expressed pride about the project, which has reportedly been under development for several months.

With plans for 47 floors and 350 residential apartments, the construction site is pegged at around $532 million, with completion expected within four years. This ambitious venture marks the Trump Organization's fifth collaboration with the Dubai-based real estate developer, Dar Global, reflecting their growing partnership.

On social media, Eric Trump highlighted this landmark initiative by thanking Dar Global, stating, “This will be our 5th project together and among the most luxurious buildings anywhere in the world!” The rendering of the tower displays the recognizable Trump brand, geared to appeal to both the local and international luxury markets.

This project is only the tip of the iceberg, as plans for additional ventures are already underway, including new projects in Riyadh. The Trump Organization continues to navigate the complex intersection of business and politics, especially as Donald Trump prepares for his anticipated return to the presidency, drawing concerns about potential conflicts of interest.

Interestingly, these developments are not taking place in isolation. They come on the heels of significant business deals and political maneuvers linked to Trump's inner circle, particularly relating to his son-in-law Jared Kushner. Kushner's private equity firm received eyebrow-raising scrutiny after manifesting a $2 billion investment from Saudi Arabia’s sovereign wealth fund, raising questions about political favoritism and influence.

Trump's longstanding business relationship with Saudi Arabia has become increasingly evident, especially following past investments and dealings. The Crown Prince of Saudi Arabia, Mohammed bin Salman, has been quite supportive of Trump's business ventures, even asserting his intention to maintain investments amid the political turmoil linked to Trump and his administration. This relationship is layered with history, especially since Kushner played a key role as Trump’s advisor on Middle Eastern policies.

Despite attempts to distance himself during his presidency, Donald Trump’s return to power could reawaken fierce debates over ethics and accountability concerning his business dealings abroad. The Trump Organization has faced past scrutiny for profiting from foreign government investments—a scenario amplified due to the potential influence these investments may wield over Trump’s political decisions.

Beyond Jeddah, the Trump Organization and Dar Global are also set to introduce two new projects under the Trump banner within the Saudi Arabian capital of Riyadh. This trend pushes the narrative of Trump’s continued relevance and high-profile presence on the international luxury real estate scene, thriving even as his domestic properties face increased regulation and legal challenges.

Critics have already voiced concerns, labeling these developments as potential conflicts of interest, especially since foreign governments, including Saudi Arabia, remain significant spenders on Trump properties. Legal experts argue this nearness to foreign investors could leave Trump vulnerable to accusations of prioritizing business interests over national interests, exacerbated by references to his son-in-law’s connections and the financial maneuvers of their business ventures.

Adding to the complexity, the Trump Organization also has plans for other international ventures including projects across India, Vietnam, and Indonesia, continuing its trend of expansion beyond the United States. Each of these deals seems poised to strengthen Trump's brand internationally even as he faces legal challenges at home, ranging from fraud allegations to politically charged inquiries.

For some, the rapid development of Trump Tower Jeddah, coupled with Jared Kushner’s controversial investment ties and the prospect of Trump’s return to office, might resemble history repeating itself. The déjà vu of Trump’s previous presidency, punctuated by luxury developments and political maneuverings, raises questions about how ethical business and partisan politics intertwine at the highest levels.

Back to the Trump Tower Jeddah project: complimenting its architectural vision, Eric Trump underscored the commitment to deliver “real five-star luxury” reflective of their brand values. This proximity to Saudi royalty and wealth positions the project uniquely; it opens the door for raising standards within the luxury segment, promising not just residential space but also possible hospitality outlets expected to follow soon.

For many, this venture symbolizes more than just real estate; it reflects the complicated layers of Trump's business operations during one of the most polarizing political resurgences witnessed recently. How it will evolve remains to be seen, but it certainly encapsulates Trump’s attempts to reignite his business presence globally as he prepares for his new political chapter.

The question stands: with international projects gaining steam under Trump's leadership, will we monitor them for conflicts of interest through his lens of governance? Or will we have to confront the realities of blending statecraft with high-stakes business owing to the entangled relationships with figures pivotal on both sides of the political aisle?

Whatever the outcome, one thing's clear—the potential cascade of fallouts from Trump's business dealings, particularly with Saudi Arabia, is something to keep everyone on their toes. The space where business intersect with politics continues to be fraught with potential challenges and insights about how those at the helm navigate turbulent waters.