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Business
21 September 2024

Trump Media Stock Falls After Lockup Period Expires

Heavy trading volume reflects uncertainty among investors following insider selling fears

Shares of Trump Media fell sharply on Friday, closing at $13.55 per share, marking the company's lowest level since its public debut earlier this year. The stock plunged by 7.82% just one day after the expiration of "lockup" restrictions, which had previously prevented major shareholders from selling their shares. Among these shareholders is former President Donald Trump, who, until now, has held back on liquidations due to the lockup agreement.

The ramifications of this expiration were evident as the trading volume skyrocketed, with nearly 20 million shares exchanged before the markets closed, much higher than the average. Nevertheless, it remains uncertain if the heightened trading activity stemmed from Trump and other insiders selling their stakes or simply increased interest from retail investors.

Following its merger with Digital World Acquisition Corp. (DWAC) earlier this year, Trump Media had seen fluctuated fortunes. The lockup provision was established at the time of this merger, which enabled the company to go public. This means the massive sales anticipated post-lockup could severely impact DJT's stock price, acknowledged by the company itself.

Despite Trump's earlier announcement expressing no intention to sell his stock, his 114,750,000 share stake was valued at approximately $1.5 billion as the market closed on Friday. He had made clear during last week's press conference, "I have absolutely no intention of selling." This statement had, for brief moments, buoyed the stock's price, witnessing gains of 25% after the announcement.

Yet, DJT's forecast has taken a hit this week amid speculation fueled by market conditions and perceptions of insider sales. Analysts have indicated there’s a delicate balance between actual sales and market perception; the latter alone could apply downward pressure on the stock, pushing it to new lows.

Historically, stocks experience volatility right after lockup expirations. Investors and analysts are now left to determine the extent of any potential insider selling and what it could mean for the company's future. Already, data from this week indicates approximately 65% decline from Trump Media's high point since July, which was largely triggered by dramatic events surrounding Trump, including his recent campaign rally where he survived an assassination attempt.

The political ramifications alongside the company's financial outlook make for an intriguing blend of business and governance. Trump’s future as the Republican nominee is shaping the stock's volatility where financial realities and political narratives echo among investors. Trump Media's overall market cap fell to approximately $2.7 billion at the end of Friday's trading, showcasing both the volatility of the stock and the uphill battle the company faces moving forward.

Experts suggest this predicament reveals broader questions about the company's direction as it competes with existing social media giants and the long-term sustainability of its business model.

With the continuing external pressures and the ever-evolving political and social media landscapes, Trump Media must navigate through uncertainty if it hopes to regain investor confidence and stabilize its stock prices. The next several days and weeks will reveal how the market reacts not only to potential insider sales but also to the company’s strategic decisions going forward.

The last week has been tumultuous for Trump Media, but the conclusion of the lockup period, typically seen as liberatory for investors, now looks more complex as speculation continues to swirl around the company's stability. Stakeholders will be keeping close tabs on public filings, resolution of share transactions, and any potential fallout from Trump's statements surrounding his ownership stake.

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