In a delightful announcement that has captured the hearts of snack lovers, the user-participation ranking site 'Minna no Ranking' revealed the results of the 'Umaibo Flavors Ranking' on March 21, 2025. After over 3100 votes, the rankings showcased a fierce competition among Japan's beloved snack flavors.
Topping the list was the popular 'Corn Potage Flavor,' which garnered an impressive score of 82.7 points from 1,907 voters. Known for its sweet and savory balance, this flavor transports fans to the rich tastes of creamy corn soup. Since its introduction in the early 1990s, the Corn Potage has delighted generations and remains a nostalgic favorite for many.
Voters expressed their love for this flavor, saying, "The deliciousness of the corn potage clings to the crunchy texture of the Umaibo, creating a feeling similar to eating thick corn soup." Another participant added, "On closer inspection, I see that there's even a little bit of parsley mixed in, adding a colorful touch!" Yet another voter praised, "It truly feels like you're eating a rich corn potage!" This overwhelming affection showcases why it rightfully earned the top spot in the ranking.
Securing the second position was the 'Mentai Flavor,' which scored 79.3 points with feedback from 1,335 voters. Introduced in the early 1980s, this variant combines the savory taste of cod roe with the signature crunchy texture of the Umaibo, making it a popular choice, especially enjoyed as an accompaniment to alcohol.
Comments from fans highlighted its bold flavors, with one remarking, "The intense purple packaging gives way to a bright red snack!" Another lauded its versatility, noting, "The robust flavor makes it great for adding to a salad, crunching it up!" A third remarked, "It’s a bit spicy, but the taste is rich and crispy, making it enjoyable!" This combination of flavors certainly contributes to its continued acclaim among snack enthusiasts.
Following closely in third place was the 'Takoyaki Flavor,' scoring 77.7 points with 1,111 evaluations. Inspired by Osaka's iconic street food, this flavor evokes the taste of savory sauce found in traditional takoyaki. Since its debut in 1987, it has maintained a faithful following, resulting in revival versions being released in 2008 and 2010.
Comments from voters for the Takoyaki flavor included, "The strong sauce flavor is irresistibly good!" Another noted, "Compared to other Umaibo snacks, the crunchiness is on another level!" A third person added, "If we didn’t have the Corn Potage, this would be my favorite!" Their voting reveals how the Takoyaki flavor remains a nostalgic choice for many snack lovers.
Rounding out the top five are the 'Chocolate' flavor with 75.5 points, reflecting feedback from 620 voters, and the 'Vegetable Salad Flavor,' achieving 73.6 points from 690 votes. The Chocolate flavor received praise for its delightful contrast of soft and crunchy textures, with a voter recommending, "Chocolate is moist on the outside and crisp inside. Highly recommended!" Meanwhile, the Vegetable Salad flavor, beloved for its unique taste, received a comment stating, "Even if it doesn’t taste exactly like salad, I can say that it’s simply delicious!"
The survey conducted by Minna no Ranking highlights the enduring appeal of these flavors and the significant engagement of snack lovers. The rankings have sparked excitement, underscoring how traditional flavors can continue to attract new fans as well as retain loyalty from long-time supporters.
For more information about the rankings or to participate in future surveys, interested parties can visit the official website of Minna no Ranking.