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12 March 2025

Tochigi's Strawberry Village Beckons Visitors This Spring

Families engage joyfully at Oyama City's popular strawberry picking destination, enjoying unique varieties and local treats.

Visitors flocked to Tochigi Prefecture this March, eager to indulge their passion for strawberry picking at the celebrated 'Strawberry Village' located in Oyama City. The excitement is palpable among families and food enthusiasts alike as they take part in this seasonal tradition which has become synonymous with the area's agricultural charm.

The 'Strawberry Village', which offers various plans for visitors, was particularly busy during the author's visit on Sunday, March 3, 2025. This popular attraction not only features strawberry picking but also has cafes and souvenir shops, making it the perfect day trip destination for couples and families. Akimi Ueno, who enjoyed the popular 'Tochiotome, Sky Berry All-You-Can-Eat' plan for 40 minutes, mentioned the entry fee of ¥2,380 paid via credit card—a great deal for enthusiastic strawberry lovers.

One of the highlights of Ueno’s experience was the opportunity to taste the distinctive flavors of the locally grown strawberries. "Tochiotome and Sky Berry were both plump and juicy—like blissful bites of spring," she shared. For those who want to get the most from their visit, the 'Strawberry Picking DELUXE' package, which lasts for 60 minutes and includes five varieties—Tochiotome, Sky Berry, Tochihime, Milky Berry, and others—is available for ¥3,570, according to information provided by the establishment.

During her strawberry picking adventure, Ueno also encountered the rare Milky Berry, known for its unique creamy-white appearance and extraordinary sweetness. This strawberry variety boasts not only aesthetic appeal but also flavor, with Ueno describing it as more substantial and creamier compared to its conventional counterparts. "I had to bring some of these Milky Berries home—they're so rare and delightful!" she excitedly noted.

Particularly inviting for families, 'Strawberry Village' also features adorable animals available for interaction, creating fun and memorable moments for children. Visitors can feed various animals and even enjoy pony rides, providing entertainment for younger guests beyond just strawberry picking.

After indulging her sweet tooth, Ueno found herself craving something savory. Just seven minutes of walking from the strawberry venue, she discovered 'Teuchi Ramen Marufuku', which promises steaming bowls of homemade ramen. "I ordered the salt ramen—it was beyond delicious! The thick slices of char siu melted effortlessly, and the broth was savory yet light, perfect after bingeing on strawberries," she recounted.

These experiences are well worth sharing as they capture the vibrant essence of Tochigi’s strawberry season, which runs from mid-November to early June. Indeed, strawberry picking spots are popping up all over the prefecture. Popular locations include Kanuma City, Nasu, and Utsunomiya—each showcasing several varieties including Tochiotome, Tochi Akika, and the newer Sky Berry.

For those planning their strawberry excursions, the accomplishing Berry's Farm stands out for its eco-friendly practices. Utilizing underground water, the farm employs advanced machinery to cultivate strawberries using elevated planting techniques, significantly reducing pesticides—this method is increasingly sought after. There, guests can partake in 30-minute all-you-can-eat strawberry picking at tiered pricing depending on the season.

Visitors can expect to range from ¥2,500 for adults during peak holidays down to ¥1,100 during the off-peak. Featuring no entry limits beyond the allocated time, Berry's Farm proves to be popular among locals for those spontaneous strawberry cravings.

Other notable farms include Ideai no Mori Strawberry Garden, which is lauded for its convenience and accessibility. Here, the picking season extends from early January to mid-May, with enticing options to try varieties like Tochiotome and Tochi Akika. The peaceful environment allows guests to savor their harvest on-site.

The Nikko Strawberry Park, strategically located near the famed Nikko Station, offers visitors another exciting count of strawberry picking. Having earned prestigious awards including the 47th Japan Agricultural Award Grand Prize, it is recognized for accessible farming practices suitable for families, including those with strollers and wheelchair users. This park also features varieties such as the beloved Tochiotome and Sky Berry, attracting many foodies eager to enjoy fresh produce.

Strawberry picking turns out to be not just about indulging one’s sweet tooth but also fostering familial bonds and making cherished memories. Famous for its exemplary fruit, Tochigi Prefecture reaffirms its status as a strawberry haven. Ueno's experience embodies the joy found within these plump fruits—whether it’s tasting garden-fresh strawberries or savoring delightful ramen after the effort made to pick them.

To the visitors and residents of Tochigi, indulge yourselves! Find the nearest strawberry patch and reap the rewards of this seasonal delight. The interaction with nature and the excitement of picking your own fruit guarantees not only scrumptious flavors but lasting memories.