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10 March 2025

Thailand Braces For Trade War Impacts Under Trump 2.0

Experts detail strategies to address imminent economic challenges posed by renewed U.S. tariffs.

Thailand faces significant economic challenges as it braves the second wave of trade wars, largely influenced by the policies of former U.S. President Donald Trump, who may soon be re-entering the political arena. Industry leaders and economists gathered recently to discuss the potential impacts of ‘Trump 2.0’ on the Thai economy, particularly amid looming tariffs and increased competition.

On March 9, 2025, leading economic organizations, including the Thai National Shippers' Council, convened to share insights on how Thailand could navigate the upcoming adversities of international trade as the U.S. gears up for harsher economic restrictions from Trump’s administration. The anticipated tariffs of 25% on goods from Canada and Mexico, along with another 10% on Chinese products, total to about 20% across these key markets, affecting Thailand's export capabilities.

Dr. Chaiyot Jerinsook, Director at the Thai National Shippers' Council, remarked on the urgency of revisions required at home to improve trade efficiency against these external pressures. He pointed out, “The current global climate of trade presents us with urgency, demanding both innovation and response agility.”

Despite the prospects for increased export growth, with January's numbers showing impressive growth of 13.6% year-on-year, underlying vulnerabilities remain clear. Thailand's trade deficit stands at $1,880.2 million, reflecting structural issues within the economy linked directly to the reliance on foreign markets.

Mr. Kobisak Phutrakul, President of the Thai National Shippers' Council, noted the duality of Thailand's situation; initially benefiting from the trade tension but now confronting substantial risks. “The very essence of the trade competition between the U.S. and China has broad ramifications not just for us, but also presents opportunities for our economy if we manage to pivot correctly,” he commented.

Malay markets could become inundated with Chinese surplus goods, diluting Thailand's competitive edge, particularly for small and medium-sized enterprises (SMEs). The increased availability of cheaper alternative goods from China threatens local business sustainability and lowers profit margins.

The challenges continue as Thailand contemplates the state of its workforce. A significant skills gap is evident, with industry insiders agreeing on the need to upskill workers for technology-driven production environments. “We must address not only the skills our workers possess but the lack thereof; aiding them to collaborate with tech is imperative,” said Don Nakornthab, Director of Economic Analysis at the Bank of Thailand.

Underlying these changes is the urgency for coherent economic policies. Without strong reliance on foreign supply chains, there is an increasing call for local manufacturing and branded goods, which are more recognizable on global platforms. Failure to strategize effectively may push Thailand to lag behind internationally.

Yet, opportunities for Thailand are ripe if it can leverage its favorable geographical position to attract foreign investment as companies reconsider their supply chains amid geopolitical tensions. Kirida Bhaopichitr, of TDRI, underlined the necessity for collaboration on the ASEAN level to capitalize on shifting manufacturing bases from countries like China.

“Thailand is on the precipice of foreign investment resurgence, especially within the electronics and digital sectors,” she explained. “The challenges we face directly correlate with what we make of them.”

Mr. Keriangrai Taecharungkool, President of the Federation of Thai Industries, noted the distinct differences between previous trade conflicts and this one. “With this new chapter, it’s not just about the U.S. and China but involves multiple nations. Prepare to refocus our positions to fortify trade with diverse parties,” he urged.

Japan and European nations could be included as important economic allies. By nurturing these relationships, Thailand could offset losses incurred by the U.S.-China trade spat.

The financial community too has its challenges to reckon with as volatility rears its head amid fluctuated dollar values. Investors and economists sense caution as the equity and bonds markets display unpredictable tendencies.

With these insights stirring discussions, the Thai government faces substantial challenges over the next few years. A fluid approach is necessary—short-term actions must include strengthening trade partnerships and monitoring tariff repercussions, alongside longer-term strategies to adjust industrial priorities.

To navigate these uncharted waters effectively, industry leaders, economic experts, and policy-makers recommend employing comprehensive data strategies to support negotiation tactics, coupled with clear legal frameworks to protect local industries from market flooding.

The imperative to innovate spans all sectors, calling for creative solutions to rekindle the Thai economy's competitiveness on the global stage. “What we need is significant modernization efforts, supported by policy and infrastructure, to attract the necessary investments and technological advancements,” concluded Mr. Keriangrai.

Looking to the future, one idea remains clear: Thailand must adapt or risk contending with the ramifications of Trump’s renewed focus on trade wars and tariffs, which could spell either catastrophe or opportunity depending on how well it prepares.