Super Bowl food trends are heating up across the United States as fans prepare for one of the biggest events of the year. A recent analysis of Google Trends shows what people are searching for, reflecting regional favorites and the timeless classics people love to enjoy during the game.
According to data from Google Trends, the most searched game-day food across many states is cheese dip, which has become synonymous with the Super Bowl experience, particularly in Arkansas. This culinary favorite, noted to have originated at Mexico Chiquito in North Little Rock back in the 1930s, has stood the test of time and remains a staple for game-day festivities. "Cheese dip was born in the 1930s at Mexico Chiquito in North Little Rock and has since remained a game-day favorite," states the Encyclopedia of Arkansas.
This year, the most searched recipe for wings also reflects the trend toward healthier options, with air-fried wings topping the charts. Nationally, classic game-day bites continue to reign supreme, and among the most searched Super Bowl appetizers are recipes for:
- Philly cheesesteak sliders
- Hawaiian roll sliders
- Pigs in a blanket
- Cowboy caviar
- Potato skins
- Nachos
- Meatballs
- Jalapeño poppers
- Giardiniera
- Ham and cheese pinwheels
Dips are another staple at Super Bowl parties, with buffalo chicken dip, seven-layer dip, jalapeño popper dip, and crab dip among the most commonly sought-after recipes. Other popular dips include queso, taco dip, Rotel dip, and even dessert-style cannoli dip, illustrating how diverse game-day snacking options can be.
While trends may shift from year to year, certain foods have become synonymous with the Super Bowl and peak every year without fail. Classics like buffalo wings, seven-layer dip, potato skins, Hawaiian roll sliders, nachos, and beer cheese consistently feature on tables across America during the big game. Sliders, football-shaped cookies, and other nostalgic treats also make regular appearances.
For those planning to serve drinks alongside their snacks, preferences are also reflected in search trends. Popular cocktails this season include:
- Jungle juice
- Old fashioned
- Margarita
- Espresso martini
- Sazerac cocktail
- Mojito
- Long Island iced tea
- Whiskey sour
- Moscow mule
- White Russian
When comparing the culinary preferences of Philadelphia Eagles fans versus Kansas City Chiefs fans, the search trends reveal some interesting regional identities. Philadelphia Eagles fans are gravitating toward their local favorites, with searches for Philly cheesesteaks and pizza leading the way. For dips, crab dip and seven-layer dip are particularly popular among Eagles supporters. Meanwhile, Kansas City Chiefs fans are leaning heavily on their city's barbecue heritage. They are likely planning their game-day menus around Kansas City-style ribs and brisket, rich with smoky flavors typical of the region's renowned barbecue scene.
The Super Bowl brings together not just sports but also food traditions and trends—uniting fans from different regions through their unique culinary preferences. Whether indulging in the gooeyness of cheese dip, the crunch of nachos, or the hearty satisfaction of BBQ, the game has become as much about what’s on the table as it is about who’s on the field.
With these trends showcasing the diverse and delicious array of game-day foods, fans are gearing up for another unforgettable Super Bowl weekend. The varying tastes across the nation not only highlight local preferences but also the shared joy of assembling for this annual sports ritual, ensuring no one goes hungry as they cheer on their teams.