The 2024 Spanish Christmas Lottery, celebrated as one of the most important events of the year, once again captivated the nation, with television presenters Sandra Daviú and Blanca Benlloch at the helm for the seventh consecutive year. The lottery, which takes place every December 22 at the historic Teatro Real in Madrid, is renowned not only for its significant monetary prizes but also for the emotions it stirs within those eagerly awaiting the results.
This year's broadcast featured unexpected moments of spontaneity. Despite both hosts being seasoned journalists, they faced challenges during the live transmission. Early on, Blanca Benlloch humorously found herself unaware of the live broadcast, stating, "We're upside down, you in this position and I in this," showcasing the all-too-human aspect of live event hosting. Despite the potential for technical hitches, Benlloch's lighthearted question to her absent co-host––"Sandra, where are you?"––resonated with viewers, making the moment relatable. It was later revealed by Daviú, who was putting on her shoes behind the scenes, "Good thing I did my nails," adding to the comedy of the situation.
This year's lottery saw the release of 193 million tickets, significantly increased from the previous year, which adds to the grandiosity and excitement surrounding the event. Participants can purchase tickets conveniently online through the official Loterías y Apuestas del Estado website, making it easier for everyone to partake. The draw prominently features the traditional voices of the San Ildefonso boys, singing the numbers of the winning tickets, creating nostalgia and connection to heritage for many viewers.
Blanca Benlloch, originally from Valencia, has cultivated her career through various media platforms, from radio to television. She first gained recognition for her broadcasting skills at TVE before taking on myriad roles, where she honed her ability to engage audiences. With experience presenting significant events like the America’s Cup gala, she is not new to high-stakes, high-visibility broadcasts.
On the other hand, Sandra Daviú, hailing from Barcelona, has spent years developing her journalistic prowess. After completing her education, she began her career at Teledeporte, transitioning to programs like ‘España Directo’ and returning to TVE after her time with Atresmedia. Daviú’s established connection with the lottery's audience enhances the emotional weight of her role. Her long-standing partnership with Benlloch has become synonymous with the Christmas Lottery draw itself.
The lottery, held since 1812, carries immense weight in Spanish culture, symbolizing hope and prosperity. The result of the lottery often serves as the turning point for many families, and the media representation of it contributes to its iconic status. Viewing parties and family gatherings centered around the draw cause the event to be more than just about winning money; it is about community and tradition.
Both presenters, through their comedic quips, have succeeded at shifting the pressure away from the formal nature of the event, allowing viewers to feel included rather than mere observers. "The audience sees us from the outside, but our beloved television colleagues have said let's give these girls some advice because five hours are five hours," they joked, referring to the lengthy broadcast.
With the anticipation building for the moment when the 'Gordo,' or the grand prize, is announced, it's hard not to feel the country's collective excitement. This year, the number 72480 was declared the Gordo, creating joyful scenes across Spain as the winners were revealed. Celebrations ensued, and for those who had no luck this year, the event still offered moments of laughter and camaraderie.
No lottery would be complete without the inevitable online and social media buzz, highlighting the presenter's whimsical on-screen chemistry. What transpired during the live broadcast served as digital content fuel, quickly going viral across platforms as users shared clips of the presenters' playful banter.
Every year, the lottery serves as both entertainment and a cultural touchstone, linking generations of Spaniards through memories of past lottery draws. The preparation and nervous excitement leading up to each draw highlight traditional roots and social connections. The live presentation by Daviú and Benlloch signifies the blending of historical tradition with modern media, and their laughter encapsulates the lottery’s spirit—a celebration of hope, chance, and holiday cheer.