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Technology
19 November 2024

SpaceX's Starlink Restarts Waitlist Amid Surging Demand

Growing user base and satellite production fuel Starlink's ambitious plans for speed and expansion

SpaceX’s Starlink, the satellite internet service competing to offer high-speed connectivity across the globe, is facing a range of challenges as it gears up for significant growth. Recently, the company has reinstated its waitlist for customers wanting to access Starlink services, particularly affecting various locations across the United States.

Once considered widely available, Starlink found itself effectively at capacity for residential tiers of service in major cities, including Austin, San Diego, and Seattle. For those trying to subscribe from these areas, the message from SpaceX is clear: "Starlink is at capacity in your area. Order now to reserve your Starlink. You will receive a notification once your Starlink is ready to ship." This change is rather unexpected, especially since high demand for these services has traditionally impacted more remote regions rather than metropolitan areas.

The reinstatement of the waitlist is not just limited to the U.S. Similar conditions have arisen for parts of Canada and Mexico. Notably, Starlink’s reach has been reported as sold out within several African nations recently, underscoring the surging global demand for reliable internet access.

Gwynne Shotwell, SpaceX’s President and Chief Operating Officer, recently announced at the Baron Capital Conference, citing remarkable user growth with Starlink closing in on 5 million users—a leap of approximately 1 million new users within just four months. To keep pace with the growing number of customers, Shotwell also noted their strategy of manufacturing new satellites at astonishing rates, around 50 to 60 each week.

But here’s the kicker: even amid this promising growth, the company imposed additional congestion fees for some regions, seeking to maximize service availability without capping hardware sales. Effectively, this has resulted in customers facing increased costs, with $100 additional fees for specific areas. Such measures reflect how SpaceX is balancing demand with its operational limitations.

Despite the apparent challenges, there is light at the end of the broadband tunnel. Shotwell mentioned ambitions to achieve Internet speeds reaching 2 gigabits per second, which would be over 25 times faster than current averages. Current Starlink subscribers see average speeds well below these aspirational figures, often struggling around 79 megabits per second as recent speed tests have revealed.

According to Shotwell, the advancements to reach these lofty speeds will come through refined technology, including smaller, higher-capacity beams and improved signal reception. She discussed the company's strategy of enhancing satellite capacity which parallels patterns observed with Moore's Law—the principle denoting the consistent growth of computing power.

Starlink has already seen significant user adoption, going from 2 million to about 4 million users over the last year. Yet, the rising user base poses unique obstacles, primarily due to spectrum constraints and the potential for increased latency as more people connect. It’s clear SpaceX remains undeterred, vowing their plan to expand satellite coverage is steadfast.

Part of this expansion entails increasing the number of operational satellites from around 6,600 to almost 30,000, enabling increased capacity. Recently, SpaceX filed requests with the FCC to allow satellites to orbit closer and utilize new radio bands. This could facilitate additional performance boosts, with industry experts predicting these proposals may have favorable odds of approval under the current regulatory climate.

Yet, with increased capacity demands come the questions of infrastructure—specifically, whether current Starlink hardware will accommodate future speed upgrades or if customers will need to purchase new devices. This uncertainty continues to swirl within the Starlink community as the rollout approaches.

Interestingly, the satellite company’s capabilities are not just confined to connectivity. At the recent conference, discussions turned to financing, with experts estimating Starlink closures could achieve breakeven cash flow by the end of 2023. A government report suggests the company could become profitable within the next year, reinforcing the necessity of continued rocket launches to support its operations and ambitions.

Notably, alongside the Starlink momentum, SpaceX is preparing for another round of funding, preparing to initiate tender offers estimated to value the company at over $250 billion. Historically, SpaceX has thrived on investment prospects, with investor Ron Baron highlighting impressive returns since his initial investments back in 2017. Baron praised their achievements, anticipating continued monetary success as demand escalates.

Although shareholders are eager to see progress, the frequency of Starlink satellite launches remains pivotal. With ambitions to conduct hundreds of missions over the next few years, SpaceX continues to strengthen its position within the satellite industry.

Despite the swirling questions and recent reintroductions of waitlists, it’s clear Starlink's future holds enormous potential to revolutionize global internet access. The initiatives taken today could very well reshape how people around the world connect and consume online content—providing the groundwork for more advanced, widespread connectivity solutions.

While some customers may have to endure temporary setbacks, the overarching vision of high-speed access for all stands firm. Innovations promising significant bandwidth and efficiency improvements are underway, marking just the beginning of transformative changes on the horizon.

SpaceX’s evolution, particularly through its Starlink service, signals exciting yet challenging times. The next few years will prove pivotal as the company endeavors to serve its growing customer base and contend with infrastructural demands. Will Starlink be able to maintain this rapid growth? Only time will tell as they navigate the complex waters of technology, finance, and consumer expectations.