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Health
28 September 2024

Social Media Promotes Alarming Rise Of Chroming Among Teens

Researchers examine TikTok's role in the resurgence of inhalant abuse among youth and urge parental vigilance

The latest social media trend capture among youth is both alarming and dangerous, as reports highlight the resurgence of "chroming"—the act of inhaling toxic fumes from household products like nail polish remover and permanent markers. Researchers recently presented findings on this trend at the American Academy of Pediatrics 2024 National Conference & Exhibition, raising urgent concerns about its impact on adolescents.

Chroming can be described as the new form of huffing, where individuals seek to get high by inhaling vapors from common household items. More than just passing curiosity, this alarming trend has gained traction, particularly on TikTok, where videos featuring chroming practices have accumulated millions of views.

Keerthi Krishna, the first author of the research presented at the conference and senior at William Fremd High School, emphasized, "The study highlights how social media platforms like TikTok can amplify risky behaviors such as chroming by normalizing them among adolescents." The researchers analyzed 109 videos related to chroming, which collectively garnered over 25 million views, focusing on factors like creator age, perceived gender, and the repeated usage of the substances depicted.

Most of those videos utilized everyday items for this dangerous pursuit, with permanent markers leading the pack at 31%, followed by air dusters at 17%, and nail polish at 12%. More troubling, over half of the analyzed content referenced repeating usage or addiction—a clear indication of the trend's insidious nature.

Dr. Anthony Pizon, the chief of medical toxicology at UPMC and emergency medicine professor at the University of Pittsburgh, pointed to the thrill and immediate effects of chroming: "Children are getting a high, with symptoms resembling alcohol intoxication, such as staggered gait and sedation." He underscored the serious health risks associated with this behavior, including potential brain damage and even fatalities from suffocation or cardiac arrest.

The practice itself isn't new—it's been around for decades—but its resurgence coincides with the rise of social media platforms where such behaviors are depicted and sometimes glorified. Anecdotal reports about deaths related to chroming have sparked significant concern among parents, educators, and healthcare professionals.

The social dynamics at play are particularly captivating for younger audiences, who may view chroming as less harmful compared to illicit drugs, being easily accessible and legal. Dr. Shan Yin, medical director of the Drug and Poison Information Center at Cincinnati Children's Hospital, affirmed, "Teen adolescents believe chroming is safer, but inhalant abuse is linked to serious damage across multiple body systems, including the lungs, heart, kidneys, liver, and brain."

The rising trend has spurred calls for both parents and social media companies to take action. Educators and parents are urged to be vigilant for warning signs, which may include frequent nosebleeds, sores around the mouth, or sudden changes in school performance and interests.

Juxtaposed against this troubling phenomenon is the reality of its potential fatalities—some research indicates it can cause death after just one session due to suffocation or heart failure. A recent report from the United Kingdom involving the tragic death of an 11-year-old boy from cardiac arrest linked to chroming highlights the severe dangers. Other cases across Australia and the US show deadlier dimensions to this so-called harmless fun.

Experts urge parents to engage with their children about these behaviors and stay informed about what products they have at home. Dr. Betty Choi, pediatrician and author of “Human Body Learning Lab,” stresses the importance of monitoring the content children are exposed to on platforms like TikTok, which can glorify such trends.

Social media companies are also catching flak for not doing enough to halt the proliferation of such dangerous activities on their platforms. TikTok has begun redirecting users searching for chroming-related terms to health resources, yet there's rampant concern about whether it's sufficient. The researchers behind this study advocate for stricter regulations concerning chroming content on social media sites to mitigate risks to the youth.

Dr. Ruth Milanaik, who oversees the Teen Trends Initiative—where this research originated—emphasized the importance of addressing easy access to such products marketed as fun or trendy. She explained, "When products are easily obtainable and glorified on popular sites, it becomes a potential recipe for dangerous consequences. Parents and pediatricians must be ever vigilant when teens are purchasing or acquiring these items."

The intersection of youth culture, social media, and substance misuse is ever-potent, making grassroots awareness campaigns and education on the dangers of chroming urgent imperatives. Health professionals continue to stress the value of frank conversations between parents and their children about the dangers of both substance abuse and the influence of social media.

At the root of these societal issues lies the pressing need for collaborative efforts among parents, educators, and health professionals to shield young individuals from the alluring yet perilous risks of chroming and similar trends. Understanding the motivations and behaviors behind these actions is imperative, particularly as communication evolves alongside technology.

While researchers and experts are identifying and dissecting these dangers, it remains equally important for communities to engage actively with local health departments and educational institutions to implement preventive strategies. With increased awareness, it's possible to bring attention to this dangerous trend before it spirals out of control.

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