The countdown to 2025 is set to be spectacular, with São Paulo preparing to host its traditional New Year's Eve celebration on Avenida Paulista, expected to attract more than two million revelers. This year’s festivities are unique, featuring performances from popular artists and ensuring accommodations for all, from partygoers to the city’s furry friends.
The festivities kick off at approximately 4:30 PM on December 31, with the stage lighting up at Avenida Paulista. Early arrivals will witness the duo Brenno & Matheus, known for their social media hit “Descer Pra BC.” Following them, gospel singer Thales Roberto and the ensemble Renascer Praise will take to the stage.
Applauded for its eclectic lineup, the celebration promises big names like Glória Groove and MC Livinho, among others. The excitement builds to the midnight countdown with music from the sertanejo duo Bruno & Marrone right before the clock strikes twelve.
Intriguingly, this year's celebration includes a silent fireworks display, lasting ten minutes, which aims to respect the sensitivities of animals and individuals with health conditions. This move reflects the city’s commitment to inclusivity and enhances the festive atmosphere for everyone.
Security has been prioritized at the event, with more than 1,100 police officers deployed to maintain order and safety throughout the night. Alongside the officers, the operation will include at least 151 vehicles, drones, and several observation towers to monitor the crowds. Captain Leonardo Simões from the Military Police stated, “We will be there to manage the crowds and provide support until 5 AM on January 1st, when the dispersal begins.”
The public’s safety is of utmost importance, and specialized units from the police will be on hand, including units focused on traffic control, aviation, and riot prevention, alongside the Fire Department and operations center. Their presence is geared toward not only enforcing security but also assisting attendees who may need help during the festivities.
For those attending, transportation has been structured to facilitate easy access to and from the event. The São Paulo Metro will operate on modified hours, with certain lines remaining open overnight to accommodate the influx of visitors. Particularly, stations like Paraíso and Brigadeiro will function throughout the night, but the nearby Consolação station will close early due to safety concerns.
Free bus services, part of the “Domingão Tarifa Zero” initiative, are also available on New Year’s Eve, providing another cost-effective travel option for participants. This initiative, which runs on select holidays, aims to make attending events more accessible to the public.
Aside from the outdoor celebrations on Avenida Paulista, exclusive parties are set to occur at some of the city’s poshest venues. High-end hotel experiences are available, with prices ranging significantly, from R$1,300 to R$2,200, depending on the menu and inclusions, ensuring there’s something for everyone, whether they seek luxury or local atmosphere.
The weather forecast predicts temperatures between 18°C and 30°C on New Year’s Eve, with some isolated showers expected throughout the day. Nevertheless, the rain is predicted to ease by night, leaving revelers with favorable conditions as midnight approaches.
Summing it up, the Réveillon on Avenida Paulista is not just about welcoming the New Year; it’s also about community engagement, safety, and providing joyful memories for all attendees, reflecting São Paulo's vibrant culture and spirit. The blend of music, fireworks, and extensive safety measures is set to create one of the most memorable New Year's Eve celebrations yet.