Experts have revealed how utilizing the simple calculator app many of us have on our phones could help families cut their grocery bills by as much as 20%. With average monthly grocery expenses for a family of four hitting £628, equivalent to £157 per week, even small savings can make a significant difference.
Richard Price, professional shopper and founder of online supermarket Britsuperstore, explains, "We all know the feeling; you reach the checkout after your weekly food shop, and your heart drops as the total price flashes on the screen. Rising food prices are hitting us all hard, but this one app can save you hundreds. The best part is it’s completely free." He emphasizes the effectiveness of the calculator app as a budgeting tool.
Price suggests, "Forget the flashy budgeting apps and spreadsheets; your calculator app is actually the best saving hack when you’re at the supermarket." This method has gained popularity recently, especially following viral trends on platforms like TikTok, which showcased the effectiveness of tracking expenses as you shop. Market studies indicate impulse buys can account for up to 20% of shopping bills, leading to overspending and wasted food.
"Using your calculator to add up the cost of each item as you shop helps you avoid these impulsive decisions," Price adds. "Seeing the number totting up keeps you accountable and prevents overspending." This approach resonates with many; numerous Reddit users recount their success stories about saving money with this strategy. One user noted, "I think I’ve saved hundreds this way," expressing how the app helps focus on necessary purchases.
To maximize grocery savings, Price offers several practical tips. First, shoppers should check the price-to-weight ratio on product labels. For example, if tomatoes are £1 per 100g, it’s clearly preferable to opt for those over other options priced at £1.20 for the same weight.
Another strategy involves stocking up on items when good deals arise, provided there is enough freezer space. Buying bulk quantities of products like bread, meat, or vegetables during sales can yield considerable savings over time. Consumers should also be vigilant about shrinkflation—an insidious practice where product sizes decrease but prices remain unchanged. Signs of shrinkflation include jars with indentations at the bottom or seemingly smaller packages offered at the same price.
Shoppers are also guided to incorporate modern technology by using AI to generate budget-friendly grocery lists. With just a simple request like, "Make me a grocery list for Tesco with a budget of £100 providing meals for seven days for my family of four," AI can efficiently organize one's shopping needs.
Price advises against frequently purchasing name brands or pre-made convenience foods, as these often offer inferior value. For cost-effective alternatives, he suggests replacing pricey pasta sauces with ingredients such as tinned tomatoes, vegetables, and herbs, which are not only cheaper but also healthier.
Another savvy tip involves seeking out yellow sticker bargains—discounted items nearing their expiry date. Typically, initial markdowns occur early, with larger cuts happening later on. Discounts can vary drastically, starting around 10-15% off and going as high as 90% before the store closes.
Engaging with financial resources like MoneySavingExpert can also aid consumers by providing updated information on coupons and cashback deals. Price emphasizes, "Just double-check as it’s up to individual stores whether or not to accept coupons." This advice serves as encouragement for consumers to be proactive and knowledgeable when planning their grocery shopping trips.
By consolidatively employing these strategies, families can effectively adapt to the rising food prices we see today. Taking charge of grocery shopping not only eases financial pressure but also empowers families to be smarter consumers.