Santorini is fully prepared to welcome visitors for the upcoming 2025 tourism season, with Greek Tourism Minister Olga Kefalogianni emphasizing that the island is safe and ready for guests following a series of recent seismic activities. During an official visit to the island, Kefalogianni highlighted the importance of tourism and assured both locals and international travelers that Santorini is operating as normal. "Santorini is a safe, well-organised, and responsible tourism destination, fully prepared to welcome travelers from around the world," she stated.
The preparations for the tourism season come after Santorini experienced an earthquake swarm in early February, during which over 12,800 tremors rattled the region, including four significant earthquakes surpassing magnitude 4.0. Authorities swiftly implemented emergency measures to ensure public safety, leading to temporary evacuations and heightened precautions. However, as of March 22, 2025, official reports indicate that scientists have given the green light for visitors, confirming that the seismic activity has significantly decreased.
"Santorini is open and operating completely as normal. Visitors should feel 100% confident in booking for the season," Kefalogianni reassured during an interview with CNN after her recent visit to the island. She described Santorini as beautiful as ever and reiterated that both the island’s infrastructure and tourism services are functioning without any issues.
The response from prospective tourists appears to be cautiously optimistic. At the recent ITB Berlin International Tourism Fair, Santorini's appeal was highlighted, with participation showcasing the island's attractions and experiences that await visitors. Yet, local tourism leaders are cognizant of the challenges posed by the previous earthquake activity. Marked differences in booking patterns were noted, with reservations reportedly down by over 23% compared to the same time last year.
Kefalogianni did not shy away from discussing the earlier earthquake concerns, reassuring travelers by stating, "Everything is fine now," aiming to dispel lingering fears among potential visitors unsure about traveling to a region recently affected by seismic activity. This sentiment reflects efforts to manage visitors' perceptions and foster a sense of safety.
Furthermore, local officials have been proactive in reinforcing security measures. They have updated civil protection plans and are working closely with scientific committees to monitor conditions continuously. Mayor of Thira, Nikos Zorzos, echoed the sentiment of readiness by emphasizing that Santorini remains a top tourist destination, continuing to attract interest despite the recent challenges.
The island's unwavering popularity stems from its stunning landscapes, rich cultural history, and unparalleled sunset views, factors that remain undeterred by the recent seismic events. Kefalogianni also touched upon Greece's broader tourism strategy, which aims to extend visitor seasons and enhance sustainability. She expressed pride in Greece's cultural legacy and highlighted ongoing discussions regarding the controversial return of the Parthenon Sculptures as a key component of the nation's heritage narrative.
As the summer approaches, Santorini's tourism industry is hopeful for a robust recovery. With government assurances and a focus on safety, local stakeholders believe they can navigate the challenges posed by the earlier earthquake swarm. The message being sent to potential visitors is clear: Santorini is not just ready to return to business but is committed to ensuring a successful and sustainable tourism environment moving forward.
In closing, while reservations remain low, the excitement surrounding a returned tourism season to Santorini reflects the island's resilience and enduring charm. The local authorities are optimistic about welcoming tourists back to experience the beauty and culture of Santorini while navigating the new normal post-earthquake. If visitors can look past the recent seismic glitches, they may find an island that not only stands prepared but thrives amid adversity.
