The Sanremo Music Festival 2025 kicked off on February 11, featuring stunning performances and captivating beauty moments from some of the most notable artists and brands.
Among the electrifying performances, Elodie returned to the festival stage, this time with her new song "Dimenticarsi alle 7." With powerful vocals and emotional depth, Elodie has managed to enchant the audience with her transformed image. Sporting a radiant silver metallic gown by Prada, which elegantly showcased her figure, she redefined her artistic expression. The gown, complete with delicate crafted details, paired beautifully with Tiffany&Co. jewelry and audacious high-heeled sandals. Her beauty ensemble featured glamorous long black hair enhanced with extensions, topped off with luminous makeup, representing modern sophistication.
Elodie's outfit marked a significant evolution from her previous bolder styles, signaling her intention to embrace both elegance and empowerment this year. She elaborated on her creative process, stating, "This song speaks about love's folly and how quickly it can end." This sentiment resonates throughout "Dimenticarsi alle 7," penned alongside Davide Petrella and Davide Simonetta. This heartfelt ballad sets the stage for her new album, slated for release this spring, preceding her highly anticipated stadium tour.
Sean at Sanremo 2025 wasn't just about music; beauty was also at the forefront. A variety of beauty brands took center stage, showcasing innovative looks, treatments, and collaborations with artists. Notably, Lancôme partnered with singer Gaia, ensuring her skin and makeup were picture-perfect for the festival. Gaia used the customized Clinique makeup products, making this partnership not just promotional but deeply integrated.
Co-hosts like Miriam Leone and Alessia Marcuzzi, both leaders of successful beauty brands, provided unique looks throughout the festival, underlining the theme of inclusivity and authenticity, which has become increasingly prevalent at Sanremo. Model Bianca Balti, who’s bravely battling cancer, graced the festival, illustrating the beauty of being oneself without filters.
Each evening of the festival revealed new collaborations as eagerly anticipated beauty looks emerged. Notably, the MAC Cosmetics lounge, "Get Nudes with Mac", invited journalists and influencers to showcase their best nude lips with the wide-ranging lipstick collection. The beauty experiences extend to the public with L’Oréal Paris hosting makeup sessions and skincare consultations, bringing fans closer to the glamour.
Veralab returned as the festival's official skincare partner with their impressive Beauty Wheel installation, providing skincare treatments to festival-goers. This attraction included customized skincare analysis using advanced technology, ensuring attendees left with glowing skin for the festivities.
This year marks the first time the festival embraced the concept of beauty diversity, with brands such as Revlon and American Crew joining forces to style the band, Coma_Cose, highlighting creativity and stylish expression. A special experience was also offered to fans outside the event through beauty challenges and engagements, making the festival accessible to all.
On the red carpet and during live performances, each artist expressed themselves not just through music but with eye-catching fashions, thanks to various renowned designers. Achille Lauro's return to the festival showcased his statement style as he performed his latest piece identified as “retrò,” which resonates with youth and personality.
Overall, Sanremo 2025 serves as the epitome of Italian culture, artistry, and beauty, captivating fans worldwide with its vibrant atmosphere and alluring aesthetic. With every new turn, the festival fans witness not just splendid performances but also the celebration of beauty and bold artistic statements.
Elodie remarked on this unique festival atmosphere stating, "Each time it feels like the first; the tension, the excitement, it’s all part of the magic!" This captures the true essence of Sanremo—a place where art, fashion, and music collide spectacularly.