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Technology
31 December 2024

Samsung Electronics Secures Majority Stake In Rainbow Robotics

The investment enhances Samsung's commitment to advancing future robotics and AI integration.

Samsung Electronics has solidified its position within the global robotics market by acquiring a majority stake in Rainbow Robotics, one of South Korea's premier robotics firms. This strategic move, officially announced on September 31, 2023, sees Samsung increase its ownership from 14.7% to 35%, becoming the largest shareholder through the exercise of its call option. This transition reflects Samsung’s commitment to not only advancing its technology portfolio but also to innovatively shaping the future of robotics.

Rainbow Robotics, established by researchers from KAIST who developed the nation's first bipedal robot, HUBO, has made significant strides within the field. Since its inception, the firm has been at the forefront of developing sophisticated robotics solutions, including bipedal and quadrupedal robots, as well as collaborative robots intended for various applications.

Notably, the latest investment demonstrates Samsung's strategic maneuvering to build on its robotics capabilities. The company absorbed Rainbow Robotics as part of its consolidated financial statements, which can only spell greater innovation moving forward. An additional key component of this investment is the establishment of the Future Robot Promotion Team, directly under the CEO, which will focus on humanoid robotics and next-gen development.

"By becoming the largest shareholder of Rainbow Robotics, Samsung Electronics expects synergies for the development of future robots," reported The Electronic Times. This sentiment captures the essence of what this acquisition aims to achieve; fostering collaboration between the two entities to spearhead advanced robotic technologies.

The Future Robot Promotion Team, alongside leveraging Samsung’s cutting-edge AI and software technologies, is anticipated to accelerate the development of intelligent, advanced humanoids. Samsung has long been earmarking robotics as part of its growth strategy, and with this merger, they position themselves to spearhead innovation within one of the fastest-growing sectors globally.

Professor Jun-Ho Oh, one of the founding members of Rainbow Robotics, is set to transition from his role at Rainbow to serve as advisor and head of the Future Robot Promotion Team at Samsung. "Professor Oh, with years of accumulated robotics technology and business know-how, will contribute to Samsung’s future robotics development," reported The Elec. His expertise will be instrumental as Samsung seeks to deepen its investment and research efforts.

This partnership not only enhances Samsung's portfolio but also aligns with market projections which estimate the global robotics market could explode from around $25 billion to $160 billion by 2030, reflecting annual growth rates of nearly 20%. Samsung Electronics aims to tap this burgeoning market by relying on their subsidiary's innovative designs and leveraging their vast global infrastructure.

The synergies created by this partnership extend beyond mere financial gain; they pave the way for Samsung’s entry and competitive positioning within international robotics markets. The products from Rainbow Robotics, including cooperative robots and autonomous mobile robots, are set to integrate AI algorithms to significantly boost operational capabilities across various sectors, particularly manufacturing and logistics.

By marrying Samsung's extensive resources and global market reach with the innovative prowess of Rainbow Robotics, the collaboration is expected to yield advanced robotics solutions capable of addressing complex real-world challenges.

Overall, with these steps, Samsung Electronics is not just aiming to increase its stake; it’s staking its claim as a leader within the dynamic robotics sector, positioning itself for leadership as the technology continues to evolve. The road ahead looks promising, with expectations of groundbreaking advancements and contributions to how robots are integrated across various industries.