ROSÉ and Bruno Mars have reached significant chart success with their collaborative single, "APT." The track has topped both the Billboard Global 200 and Billboard Global Excl. U.S. charts for ten consecutive weeks, marking it as one of the standout hits of the current music scene.
Since its debut on the charts in November 2024, the single has created waves globally, showcasing the power of streaming and solid sales figures. During the last tracking week, "APT." amassed 144.8 million streams, reflecting a 3% increase week-over-week, and sold 19,000 copies worldwide, which is also up by 11%. This strong performance underlines the track's appeal and the effective collaboration between these two chart-topping artists.
The global success of "APT." includes its reign on both the Billboard Global 200 and the Global Excl. U.S. charts, which compile data from more than 200 territories around the world. The charts showcase the reliance on streaming, with their rankings based predominantly on streaming activity from both subscription and ad-supported tiers, as well as download sales from digital music retailers.
Alongside the major success of other songs on the charts, Lady Gaga's collaboration with Bruno Mars on "Die With a Smile" reached No. 2 on the Billboard Global 200, with the single drawing impressive streaming numbers, marking their high charting status this season.
ROSÉ has expressed the inspiration behind "APT." saying, "APT. is inspired by my favorite Korean drinking game I play with my friends back home." She shared the creative process, describing how she brought her crew together to play the game one night, which led to the idea of developing the song. "After Bruno joined the track, the rest became history!" ROSÉ added, emphasizing the collaborative nature of their work.
"APT." marks ROSÉ's first single from her debut studio album, titled Rosie, released under Atlantic Records. The album serves as her personal journal, reflecting her artistic growth after stepping away from BLACKPINK's massive success. Fans are excited to engage with her new music, as she shared extensively about the creative process leading to this launch: "I have poured my blood and tears... I hope you all feel closer to me through this album."
The successful reception of "APT." has not only spurred interest in ROSÉ's solo career but also rejuvenated fan engagement around Bruno Mars' contributions to contemporary pop and R&B. Midweek charts indicated they were close to reaching the UK No. 1 position, being less than 50 chart units away from overtaking fellow artist Gracie Abrams.
With its catchy rhythm and engaging lyrics, "APT." resonates with listeners from diverse backgrounds. Both artists have proven their ability to capture the attention of global audiences, leading to discussions about potential seasonal songs returning to the charts as the year progresses.
Overall, this collaboration marks another milestone for both ROSÉ and Bruno Mars, solidifying their fitness for the international stage. The forthcoming sales of the single on vinyl also hint at continued marketability and interest. ROSÉ's innovative approach to music—including her exploration of cultural themes like Korean drinking games—offers viewers insight and connection, paving the way for exciting developments as they look to build their careers and take on new challenges.
Both artists hold much promise for the future, with ROSÉ's debut solo venture and Bruno Mars' enduring success largely attributed to their ability to resonate with fans worldwide. "APT." stands as simpler proof of their talents and gravitas within the music industry.