Pyeongtaek City Advances Health With Dual June Campaigns

Pyeongtaek City recently made significant strides in promoting public health through two impactful campaigns held in June 2025. On June 18, the city hosted the 'Red Circle Campaign' at Seojeong-ri Traditional Market, a vibrant hub for local commerce and community interaction. This initiative aimed to provide both merchants and residents with accessible opportunities to manage their health and adopt healthier lifestyle habits.

The campaign ran from 2 PM to 4 PM and was orchestrated with the support of the Songtan Public Health Center. Residents were encouraged to easily check vital health indicators such as blood pressure and blood sugar levels. Beyond simple measurements, the event offered personalized one-on-one consultations with health experts, focusing particularly on the prevention of cardiovascular diseases. These consultations helped raise awareness about the importance of managing risks associated with heart and brain vascular conditions.

Additionally, the campaign promoted several complementary health programs, including the 'Well-Dying' or dignified death initiative, which addresses end-of-life care with compassion and respect. Health screenings and smoking cessation support were also integral parts of the event, emphasizing the importance of proactive health management, especially among the elderly population. These efforts collectively aimed to spread a culture of health consciousness within the community.

A representative from the Songtan Public Health Center expressed optimism about the campaign's impact, stating, "Through this campaign, we plan to continue operating ongoing programs to help local residents lead healthier lives." This commitment underscores the city's dedication to sustaining public health improvements beyond one-off events.

Just days later, on June 23, Pyeongtaek City announced another public health initiative targeting its younger residents. The 'Youth Smoking, Drinking, and Drug Prevention Campaign' was held at several locations, including the main gate of Jijecho Elementary School. This campaign sought to educate teenagers about the serious risks associated with smoking, alcohol consumption, and drug use.

The youth campaign was a collaborative effort involving the Pyeongtaek Public Health Center, teachers from Jijecho Elementary School, and members of the student council. Together, they worked to raise awareness and foster prevention strategies designed to protect young people from these harmful behaviors. The city emphasized the importance of creating a supportive environment that discourages smoking and drinking among youth, alongside robust drug prevention education.

Through a variety of approaches, including public information drives and community engagement, Pyeongtaek aims to reduce the incidence of substance abuse in its younger population. The city’s strategy includes not only education but also the promotion of smoke-free environments and active campaigns against drug use.

These two campaigns illustrate Pyeongtaek City's comprehensive approach to public health — addressing both immediate health concerns in the general population and preventive measures for the younger generation. By focusing on cardiovascular health, dignified end-of-life care, smoking cessation, and youth substance abuse prevention, the city is fostering a healthier, more informed community.

The traditional market setting for the Red Circle Campaign was particularly strategic, as it engaged a diverse cross-section of the community, from elderly shoppers to market merchants. This setting provided a natural gathering place to disseminate health information and services effectively.

Meanwhile, targeting youth at school entrances ensures that prevention messages reach children and teenagers in their daily environments, reinforcing healthy choices at a critical stage of development. The involvement of teachers and student leaders adds credibility and peer influence, which are powerful tools in shaping behavior.

Overall, Pyeongtaek City’s health campaigns demonstrate a thoughtful and multifaceted public health approach. By combining expert medical consultations, community-based events, and targeted youth education, the city is making tangible progress toward a healthier future for all residents.