Willem van Kooten, the influential figure who revolutionized Dutch radio and music, passed away on January 3, 2025, at the age of 83. Known by his pseudonym Joost den Draaijer, Van Kooten was the driving force behind the creation of the Dutch Top 40, which debuted on January 2, 1965. This marks exactly sixty years and one day after he hosted the very first edition.
Born on January 7, 1941, in Hilversum, Van Kooten's foray began during his student years when he took on roles at Radio Veronica. He quickly gained recognition as Joost den Draaijer due to his lively and humorous speaking style filled with wordplay. This was at a time when radio hosts typically presented themselves with more formality. His engaging approach won the hearts of listeners and set new standards for radio presentation.
During his tenure at Radio Veronica as program director, Van Kooten was inspired by American broadcasting practices, which led him to propose launching the Top 40. His vision came to fruition, and the program not only became immensely popular but also established the format for contemporary radio charts. He also introduced the concept of horizontal programming, enhancing the relationship between DJs and their audiences.
Erik de Zwart, another prominent figure in the radio world, described Van Kooten as "the godfather of radio", emphasizing, "All radio DJs are indebted to Willem. He was the example for us all." Rob Stenders echoed this sentiment, stating, "He has contributed so much; he was the original, and our profession owes him everything," as reported on Radio Veronica's website.
Van Kooten did not stop at radio; he played a significant role in the Dutch music scene. He established the Red Bullet record label, contributing to the success of artists like Golden Earring and Shocking Blue, and famously produced the global hit "Stars on 45." His influence extended to lyrics and terminologies, coining the term 'palingsound' to describe pop music from Volendam.
Beyond his media success, Van Kooten was recognized with numerous accolades throughout his career. He was appointed as Officer of the Order of Orange-Nassau in 2006 for his significant contributions to Dutch culture. Later, he received the Marconi Oeuvre Award for his exceptional radio work.
Despite facing health challenges, including pneumonia, which nearly claimed his life in 2020, Van Kooten remained active until his death. He often stated, "I will keep working until my death," and continued to be involved with the radio community.
The final tribute to Van Kooten came just days before his passing, coinciding with the 60th anniversary of the Top 40, which featured celebrations and exhibitions dedicated to his legacy. Erik de Zwart poignantly remarked on air, "His Top 40 was introduced with great pride. It has become a concept and phenomenon."
His passing has left a considerable void within the radio industry. Colleagues like Sjors Fröhlich reflected poignantly on their experiences with him, stating, "What fun I've had with him and learned so much about radio, business, politics, and life." The outpouring of tributes posthumously recognizes not only his professional achievements but also his personal connections and the joy he brought to the industry.
Willem van Kooten's legacy will undoubtedly influence future generations of radio hosts, continuing to inspire countless others to follow the path he paved with creativity and innovation. His contributions to Dutch media remain unmatched, and his absence will be deeply felt across the country.