Netflix has rolled out a new feature for its iOS users, enabling them to download entire seasons of their favorite shows with just one tap, bringing much-needed convenience to Apple device owners. Announced on January 30, 2025, this feature allows for quicker offline access to content, aligning with user requests to simplify the downloading process.
Prior to this launch, iPhone and iPad users had to endure the hassle of manually downloading each episode individually. This cumbersome process often left viewers unsure whether they had successfully grabbed every episode of their series, especially for lengthy shows. The new 'Season Download' button is situated beside the existing 'Share' button on the show’s page within the app, making it easy to locate and use.
Streaming giant Netflix, which recently reported impressive growth, added 19 million new subscribers during the last quarter of 2024, bringing its total subscriber count to 301.6 million. The launch of the Season Download feature for iOS marks the platform's intent to cater more closely to user needs. "We’ve heard downloading episodes one-by-one has been a pain point for iOS members — something we’re now addressing with this rollout," said Netflix, highlighting their commitment to improving user experience.
To use the Season Download feature, iOS users need to make sure they are on the latest app version. Upon selecting the desired show, tapping the new button will automatically commence the downloading of all episodes from the chosen season. Users can find their downloads under the 'My Downloads' section, located within the My Profile tab at the bottom right of the Netflix home page.
This new capability not only accommodates the demand for offline viewing but is particularly beneficial for those who travel frequently or those who face unreliable internet connections. No longer do users have to engage in last-minute download battles before heading on trips, whether by plane, train, or simply when facing power outages.
The feature supports both Netflix's original productions and most licensed series. Depending on their subscription plan, users can download varying numbers of series to their devices. Those subscribed to the ad-free Standard or Premium plans can store up to 100 seasons, enhancing the offline viewing experience significantly.
Netflix's successful earnings report indicates the potent relationship between enhancing service features and subscriber growth. The boost to 19 million new subscribers dwarfed analysts' expectations of 9.18 million, showing not just the appeal of the service but also the effectiveness of its recent updates. With this strong showing, Netflix is expected to continue raising its service prices and strengthening its investment in content for the years to come.
Aside from the impressive financial statistics and feature upgrades, Netflix users can also take advantage of the service’s competitive pricing plans available for Indian users. Plans range from Mobile to Premium, allowing flexibility for family viewing configurations and device interactions.
The Season Download feature, which has been available on Android devices since 2021, is finally rolling out for iOS users. This long-awaited update enhances Netflix's usability and reinforces its stance as a key player within the streaming industry. It makes binge-watching easier than ever, ensuring fans of shows such as The Blacklist can keep up with their favorite series, whether at home or on the go.
With the new update and the adjustments to user experience, Netflix is undoubtedly taking steps to bolster its position against competitors and to cater to the needs of its growing user base.