On January 29 and February 9, known as "Meat Days" in Japan, Mos Food Services is set to launch a limited-time offer featuring its "Frozen Mos Rice Burger Meat Day Set (4 pieces)." This marks the first time the company will offer frozen versions of its popular Mos Rice Burgers at storefronts, having previously only sold them online.
The promotion, which runs from January 29 to February 9, 2025, will feature four varieties of frozen rice burgers: grilled beef, cheese grilled beef, Korean-style spicy pork, and Taiwanese braised pork (lu rou fan). Mos Food Services has created this special assortment to appeal to both new customers and loyal fans alike, allowing them to savor the unique flavors at home without incurring shipping costs.
According to the company, the "Frozen Mos Rice Burger" offerings have garnered positive feedback since they were introduced through their online store, “Life with MOS,” launched back in July 2022. By August 2023, Mos Food Services expanded its online offerings by opening the "Mos Rice Burger Specialty Store," where customers could find adaptations of popular dishes from overseas Mos Burger locations and some exclusive items not available at physical stores.
The "Meat Day Set" is particularly enticing as it perfectly aligns with the promotion centered around meat consumption, providing customers with the opportunity to try various burger flavors at home. The innovative product lineup includes:
Grilled Beef: A classic featuring ample slices of beef brisket flavored with Mos’s signature grilled meat sauce, which includes soy sauce, onion paste, and ginger.
Cheese Grilled Beef: A delightful twist on the original, this burger adds cheese sauce to the grilled beef, enhanced with chopped peppers for added texture and taste.
Korean-style Spicy Pork: A rich offering featuring thick-sliced pork belly combined with spicy Korean gochujang sauce, balanced with garlic and sugar to create perfect harmony.
Taiwanese Braised Pork: This burger utilizes cut pork belly simmered with soy sauce, cooking wine, and aromatic spices, resulting in sweet and savory flavors.
This special Meat Day promotion not only showcases Mos Food Services’ emphasis on quality and flavorful ingredients but also reflects the company’s wider mission of enhancing customer satisfaction through diverse menu offerings. CEO Eisuke Nakamura stated, "We always aim to deliver delicious, safe, and healthy food options to our customers, coupled with heartfelt service."
Mos Food Services is committed to maintaining high standards of food production and has been true to its vision of bringing joy through food since its founding.
Fans of Mos Burger can purchase the "Frozen Mos Rice Burger Meat Day Set (4 pieces)" for ¥2,000 (tax included) at select Mos Burger locations across Japan. This initiative presents an attractive way for customers to enjoy restaurant-quality food at home, enhancing their dining experiences with convenient, ready-to-eat burger options.
Mos Food Services aims to solidify its presence by increasing customer access to their products through innovations like the online store and diversified offerings, demonstrating the company's dedication to achieving closer ties with its customer base.
For more information, visit the official Mos Food Services website for updates on product offerings and promotions.