The 73rd Miss Universe competition kicked off on November 14, 2024, in Mexico City, capturing the attention of pageant lovers with its vibrant display of national costumes. Over 130 contestants from across the globe strutted their stuff, flaunting costumes steeped in cultural significance and creative flair. With the finals set for November 16, the event seems on track to deliver yet another memorable installment of this global spectacle, unmatched by any other international beauty pageant.
Each year's national costume contest is not just about the outfits; it serves as an homage to the diverse heritages of each participant’s country. The costumes represent histories, legends, and cultural symbols, making the showcase one of the highlights of the event. This year didn't disappoint, as competitors took the stage dressed to the nines, with outfits inspired by everything from symbols of national pride to mythical creatures.
Miss Canada, Ashley Callingbull, made quite the impression as she stepped onto the stage in her stunning gown. Embracing her heritage, she claimed her outfit symbolized “the strength of our Indigenous women.” Her tiered dress lit up the runway and was adorned with lights meant to represent the vast galaxies of the universe, illuminating how the matriarchs of her community have guided generations. To complete her ensemble, she sported a beaded crown atop her head, embodying the strength and unity of Indigenous culture.
Meanwhile, Miss Malta, Beatrice Njoya, dazzled the audience with her tribute to the maritime culture of her homeland. At 40 years old and the oldest contestant representing Malta, she wore a red and white ensemble adorned with elements symbolizing boating, complete with tall red boots and accessories like her wide-brimmed hat. This year’s costume contest had strong environmental overtones, as it aimed to raise awareness about marine conservation, showcasing the delicate balance between culture and nature.
Everywhere one looked, different countries brought unique narratives to life. Sakhile Dube, representing Zimbabwe, strutted onto the stage dressed as the “Soaring Eagle.” Her vibrant costume featured colorful wings paired with the eagle’s face emblazoned on her bodice, evoking both beauty and pride. The long train she wore mimicked natural stone formations, paying tribute to Zimbabwe's renowned landmarks, including Victoria Falls.
From the African continent emerged Miss India, Rhea Singha, who brought the moniker “Sone ki Chidiya,” translating to the "Golden Bird" of wealth and prosperity, to life. Her armor-like costume, complete with impressive wings and a matching gold helmet, symbolized both her nation’s rich resources and history. Each element of her outfit was infused with meaning, showcasing the depth behind Indian cultural symbolism.
Not to be outdone, Miss Philippines, Chelsea Manalo, dazzled judges and onlookers alike with her ethereal national costume named "Hiraya," referring to a vision of what will be. Her white gown, encrusted with gold rhinestones, paid homage to the diverse religious backgrounds of the Philippines. Featuring the Virgin Mary imagery, and fans resembling traditional Filipino dance styles, her ensemble truly embodied the nation’s multifaceted identity.
The host nation, represented by Maria Fernanda Beltran, left the audience spellbound with her dynamic costume reflecting Indigenous culture. Worn during her two-minute spotlight, her outfit, complete with colorful feathers and sparkling embellishments, radiated the vibrant heritage of Mexico, combined with its storied traditions.
Adding to the lineup, Miss Jamaica, Rachel Silvera, made waves with her extravagant beach-themed costume, fully embracing the vibrant culture her country is known for. Sparkling with energy, her outfit represented the rich connection between Jamaica’s lifestyle and the ocean, stimulating the audience’s imagination as she paraded across the stage.
But what united these contestants beyond their stunning costumes was their stories and the shared mission to inspire viewers worldwide. For many, it’s not just about the glamorous outfits—it’s about representation, resilience, and cultural pride. The national costume contest is where they showcase the unique attributes of their backgrounds, fostering appreciation for different cultures amid the glitz and glamour.
With the grand finale just around the corner, the anticipation is building. The momentum generated during the national costume showcase creates excitement. Contestants have set the bar high, providing voters with even more factors to ponder before crowning the next Miss Universe. Each dress and its underlying stories bring color, vibrancy, and significance not only to the contestants but also to their nations.
While the national costume competition is often viewed as just one segment of the broader Miss Universe competition, it has grown to represent so much more—an event where beauty meets cultural heritage. It serves as a reminder to audiences globally of the uniqueness and diversity among nations. Coming together to celebrate individuality, contestants such as Geyssell García of Nicaragua, embody her country’s historical richness, epitomizing the goal of Miss Universe: the empowerment of women through cultural expression.
Now, the question looms large: Who will emerge victorious? Who will take home the crown and continue the legacy of the Miss Universe pageant? The stage is set, and for many contestants, this week has been just as much about personal growth and cultural pride as it is about competition. The anticipation for the finals is electric, promising another thrilling chapter for the storied Miss Universe tradition, ensuring the annual event remains not just relevant but also widely cherished.
The celebration of national costumes not only brings forth artistic creativity but also encourages inclusivity, diversity, and global appreciation—a core tenet of what Miss Universe stands for today. Each day leads closer to crowning the next Miss Universe, but for now, we revel together not just to witness beauty but to embrace our world's many cultures.