Today : Jul 17, 2025
Food
03 April 2025

McDonald's Unveils New Bacon Potato Pie With Haruna

Haruna makes her McDonald's debut as spring arrives with the beloved Bacon Potato Pie.

In a delightful announcement, McDonald's Japan is set to launch its beloved "Bacon Potato Pie" on April 9, 2025, marking its 35th anniversary. This seasonal favorite, priced at 180 yen including tax, will be available at McDonald's locations nationwide until late May, with sales occurring during all business hours.

The "Bacon Potato Pie" first debuted in 1990 and has become a staple of springtime snacking. It features a crispy pastry filled with fluffy potatoes, smoky bacon, and onions, all enveloped in a creamy milk-based filling that has been described as a "perfect harmony" of flavors. The pie has consistently delighted customers and is anticipated to bring joy once again this spring.

In a fresh twist, the new advertising campaign for the pie will feature popular actress Haruna, who is making her debut in a McDonald's commercial. Haruna, known for her vibrant personality, expresses her excitement about the arrival of spring in the ad, stating, "Spring has come!" The commercial showcases her running through a picturesque cherry blossom-lined street, eagerly heading to McDonald's to indulge in the Bacon Potato Pie, all while the cheerful children’s song "Spring has come" plays in the background.

In a recent interview, Haruna shared her personal connection to the season, noting that she feels the arrival of spring when she sneezes about five times in the morning. "I tend to have a bit of a runny nose, which I think is part of the season," she remarked, adding a touch of humor to her observations. She also mentioned that spring is a time for new beginnings, and this year, she is eager to start new outdoor hobbies.

"This spring, I want to pick up a new hobby that I can do outside," Haruna explained. "My family has a tradition of flying kites during New Year's, and it brings me a lot of joy. I’m thinking of making kite flying a regular hobby, perhaps even while taking walks." Her enthusiasm for spring and outdoor activities resonates with many, as she embodies the spirit of renewal that comes with the season.

As part of her promotional activities, Haruna also mentioned her penchant for purchasing sleep-related products, emphasizing the importance of a good night's sleep. "I often buy items that help me sleep better, like aroma mists for my pillows. I believe that investing in my sleep is crucial for my happiness," she noted, highlighting her dedication to self-care.

The commercial featuring Haruna is set to air starting April 8, 2025, just one day before the Bacon Potato Pie hits the shelves. This timing is strategic, as it builds anticipation among fans of the pie and followers of Haruna alike. The ad aims to capture the joy and excitement of spring, aligning perfectly with the launch of this seasonal treat.

Customers can look forward to enjoying the Bacon Potato Pie, which has been a cherished springtime tradition for over three decades. The combination of its crispy crust and savory filling has made it a favorite among McDonald's patrons, and with Haruna's star power, this year's launch is expected to be particularly memorable.

As the weather warms and cherry blossoms bloom, the return of the Bacon Potato Pie will undoubtedly evoke feelings of nostalgia and happiness for many. Haruna’s involvement not only adds a fresh face to the campaign but also connects her personal experiences with the joy of enjoying this iconic snack.

In conclusion, the arrival of spring is celebrated with the return of McDonald's Bacon Potato Pie, and with Haruna at the forefront of its marketing, fans are eager to savor this seasonal delight once again. As she aptly puts it, "Spring has come, and so has the Bacon Potato Pie!" Customers can expect to indulge in this favorite starting April 9, bringing a taste of spring to their palates.