After nearly a decade off the menu, McDonald’s Snack Wraps could finally be making a comeback. The fast-food giant dropped a cryptic teaser on its Instagram account this week: "snack wraps 0x.14.2025," and fans wasted no time jumping into detective mode. The running theory? They’re hoping that means there’s going to be a May 14th launch. But so far, McDonald’s is keeping it vague.
Originally launched in 2006, the Snack Wrap was a go-to for years before being quietly pulled from stores in 2016. The official reason was that it took too long to make, causing lines to get backed up. But the public never got over the fact that it was removed from the menu. Snack Wrap fans kept the dream alive with petitions, TikToks, and constant requests on every McDonald’s post that didn’t involve fries or McNuggets. The item made a brief return in 2020 at select locations, but it was temporary.
Now, it looks like the wraps are finally heading back to the national menu (though not without some buildup). The original version featured a crispy or grilled chicken strip, lettuce, shredded cheese, and ranch or honey mustard sauce, all wrapped in a soft tortilla. It was simple, stackable, and, for many, sorely missed.
The potential comeback comes as McDonald’s continues to double down on chicken. CEO Chris Kempczinski recently told investors the company sees "significant opportunity" in its chicken portfolio and aims to capture more market share by 2026. "This year, there is incredible energy for the return of Snack Wraps in the U.S.," he said. No surprise there. With brands like Chick-fil-A and Raising Cane’s dominating the chicken space, McDonald’s wants back in the conversation, and Snack Wraps might be its ticket.
McDonald’s is bringing back a beloved menu item, and fans are one step closer to figuring out when. The fast food chain announced the return of the Snack Wrap at the end of last year. The item includes a crispy chicken tender topped with shredded lettuce and mayo-style sauce wrapped in a soft white flour tortilla. The decision to bring back the Snack Wrap aligns with customer demand, evidenced by a Change.org petition with 18,000 signatures calling for its return.
McDonald's President of USA Joe Erlinger then confirmed its return in an interview, saying the item would be back by the end of this year. McDonald’s X account is teasing the exact date. On April 15, 2025, the account made a post that read: "snack wraps 0x.14.2025." Several excited customers responded, with some even guessing the month. One said, "It’s June lock in," while another guessed, "June or September." Another commenter said: "Finally it's been 5 long years since that glorious wrap has touched my taste buds." The official McDonald’s account responded, saying: "Soon friend soon."
The original Snack Wrap was discontinued in 2016, but some restaurants continued to offer it until 2020, until it was fully cut from the menu during the COVID-19 pandemic. The company is putting a focus on more chicken products. The newest product named the "McCrispy Strip" is reportedly headed to menus nationwide sometime this year.
The fast food chain has several other new items in the works. It just brought back lemonade on April 8, 2025. It features real lemon juice, bits of lemon pulp, and real cane sugar. You can also get Krispy Kreme doughnuts at participating locations. The fast food chain has begun selling Krispy Kreme doughnuts, with the deal available at all restaurants nationwide by the end of 2026.
Don’t suffer any longer! The wait is almost over. After months of anticipation, McDonald’s has finally dropped a hint about the return date of its iconic Snack Wrap — the beloved item that fans have been begging to see back on the fast food chain’s menu for years. And everything seems to indicate it’ll be back very soon!
When is the Snack Wrap coming back to McDonald’s? Through its social media channels, the company shared a message that sent fans into a frenzy. The post, published on its official Instagram account, confirms that the Snack Wrap is making a comeback this year, although the date was a bit cryptic: "Snack wraps 0x.14.2025," the message read, followed by: "its close i can feel it." After this teaser, users began speculating about what the month might be (since the day is clearly the 14th). Some have come to the conclusion that the Snack Wrap could return to the menu before October, though we’ll have to wait for McDonald’s to make it official.
History of McDonald’s: In 1954, Ray Kroc had the opportunity to visit a small restaurant in San Bernardino, California, owned by brothers Dick and Mac McDonald. Although the place was simple, Kroc was amazed by the remarkable efficiency with which it operated. The McDonald brothers had designed a streamlined menu that only included burgers, fries, and drinks, which allowed them to maintain high standards of quality and offer fast service.
When Kroc learned that the brothers were looking for a new franchisee, he saw a great business opportunity. In 1955, he founded McDonald’s System, Inc., which would later become McDonald’s Corporation. Six years later, he acquired the exclusive rights to the McDonald’s name and operating system. In 1958, the chain celebrated a major milestone: the sale of 100 million hamburgers. Today, McDonald’s is one of the most recognized fast food brands globally, with over 36,000 restaurants in more than 100 countries around the world.
Currently, the company has 13,598 restaurants in 54 states of the United States. According to the company’s official website, the price of a cheeseburger ranges from $1 to $2.79, while the average cost of a Big Mac is $5.29. Although McDonald’s is mainly known as a fast food chain associated with less healthy options, it is possible to find balanced meals. It all comes down to portion control, making careful choices, and staying well-informed.
As a general recommendation, go for items made with chicken, as they tend to have more protein and less fat compared to other meats. Some of the healthier options at McDonald’s include: Egg McMuffin, Chicken McNuggets (six pieces), Sausage Burrito, Filet-O-Fish, Apple Slices, Oatmeal with fruit and maple syrup.