On March 10, 2025, fans of the iconic video game character Mario celebrate MARIO DAY, observed prominently across the United States and beyond. The day, cleverly coined from its date as "MAR10," has become synonymous with celebrating all things Mario. This year, Nintendo has several exciting announcements and activities planned to heighten the spirit of this beloved franchise.
One of the significant highlights for MARIO DAY is the addition of two classic titles to the Game Boy Nintendo Switch Online service. Players can now enjoy "Donkey Kong" and "Mario's Picross," which brings retro gaming to the fingertips of modern players. These games are part of Nintendo's continued efforts to promote its rich gaming heritage, and they reflect the enduring popularity of Mario.
Adding to the celebratory atmosphere, Nintendo Music is currently distributing tracks from the classic game Super Mario Bros. 3. The music app serves as a nostalgic reminder of the franchise’s rich auditory heritage. Alongside it, the "Mario Selection" playlist, also available on Nintendo Music, features other iconic tracks from titles such as Mario Kart 8 Deluxe and Super Mario Odyssey.
Nintendo has also created a special feature within the Nintendo Music app, available until March 14, 2025, allowing users to explore and listen to Mario-themed songs. This initiative captures the essence of Mario Day, blending gaming nostalgia with musical appreciation.
For players engaged with Nintendo Switch Online, there are exciting opportunities to earn rewards. Participants playing Super Mario Bros. 3 through the Super Famicom Nintendo Switch Online can collect 50 Platinum Points, which can be exchanged for unique icon styles like "Shippo Mario" or "Tanuki Mario." Similarly, members of Nintendo Switch Online + Expansion Pack can earn points by playing Super Mario 64, obtaining icons such as "Mario" and "Metal Mario". These rewards are part of the efforts to keep the community both engaged and rewarded for their loyalty.
Notably, the excitement extends to smart devices with the release of Mario-themed alarms for the Nintendo Sound Clock Alarmo app. From March 10, users can download alarm tones inspired by Super Mario Bros. for free. The app will feature familiar music such as the iconic overworld theme and more ominous themes from the Bowser castle levels, enhancing the daily routine for fans.
For players of Super Mario Run, special events celebrating characters from past Mario titles are being hosted for three consecutive weeks. The events kick off with "Princess Peach Showtime!" from 4:00 PM on March 10, 2025, to March 17, 2025. Following this, "Paper Mario RPG" takes center stage from March 17 to March 24, 2025, and ends with the re-introduction of "Luigi's Mansion 2 HD" from March 24 to March 31, 2025. Each event features unique missions with corresponding rewards, inviting both veteran players and newcomers to join the fun.
Mario Kart Tour is also getting in on the action with the "Mario Tour" happening until March 19, 2025, featuring characters like "Mario (King)" and "Luigi (Cook)". These events are positioned as fun competitions, appealing to mobile gamers everywhere and showcasing Nintendo's ability to innovate within the sure-footing framework of established titles.
To add to the festivities, the Nintendo Shop and My Nintendo Store are holding the Nintendo Switch Spring Sale, which runs until March 23, 2025. This sale features discounts on popular games, including various Mario titles like Super Mario Bros. Wonder and "Princess Peach Showtime!". It's the perfect opportunity for those seeking to expand their Mario gaming library.
Finally, as part of the continuing MARIO DAY celebrations, UNIQLO has announced the introduction of the Super Mario T-shirt collection as part of its "UT Archive Project", with availability expected by late April 2025. This collaboration units gaming and fashion, appealing to fans who wish to sport their love for Mario both at home and on the street.
Today’s MARIO DAY celebrates not only the games and characters we love but also the community they create and the nostalgia they invoke. So grab your controller, tune your alarm clocks, and join the festivities—it's all about Mario and the timeless joy he brings!