Manu Bhaker's remarkable performance at the 2024 Paris Olympics has etched her name in the annals of Indian sports history. The ace shooter won two bronze medals, becoming the first Indian woman to clinch Olympic medals in shooting. Bhaker's feats included winning bronze in the rigorous 10m air pistol individual event and partnering with Sarabjot Singh to secure another bronze in the mixed team event.
The achievements of Bhaker stand out as significant milestones not only for her personally but for the entire nation. At just 22 years old, she has become a beacon of hope and inspiration for countless young athletes across India, demonstrating the heights of success achievable through relentless dedication and hard work.
Before the Olympics, Bhaker's financial status was estimated at around Rs 60 lakh, but following her historic performance, it has surged to approximately Rs 12 crore. This dramatic increase is largely attributable to her burgeoning brand value and lucrative endorsement deals with companies like Nothing India and Performax. Reports indicate female athletes like Bhaker typically earn between Rs 8 lakh and Rs 30 lakh per endorsement, with her brand value pegged at around Rs 1.5 crore.
Bhaker's sporting career did not blossom overnight. She began her athletic pursuit with modest beginnings, marked by her father’s initial investment of Rs 1.5 lakh. Organizations such as the Olympic Gold Quest (OGQ), which aims to support Indian athletes striving for Olympic glory, also contributed financial support to her training and development.
Through the Target Olympic Podium Scheme (TOPS), she received Rs 12,16,257 from the Sports Authority of India. This funding was pivotal, allowing her the resources needed to prepare effectively for the Olympic stage. Bhaker benefited even more with substantial contributions totaling over Rs 1.5 crore from the Annual Calendar for Training and Competition (ACTC), which helped cover her training costs.
Reflecting on the significance of her recent triumphs, Bhaker's coach Jaspal Rana expressed disbelief over her earlier omission from the Indian sports awards nomination list, stating, "It’s really appalling. Why should a top sportsperson apply for or request an award? Awards should come naturally and automatically.”
Rana's remarks draw attention to the broader issues concerning the recognition of athletes' efforts and achievements within the National Sports Awards framework. It’s baffling how such talent could be overlooked, particularly someone like Bhaker, whose Olympic success brought India international acclaim.
Manu Bhaker’s achievements coincide with other notable accomplishments for Indian sports at the Paris Olympics. The event saw athletes from India capturing six medals—one silver and five bronzes—adding yet another feather to the nation's cap. Alongside Bhaker, Olympic silver medalist Neeraj Chopra also made headlines with his performance, symbolizing the immense potential of Indian athletes on global platforms.
Looking beyond her medals, Bhaker’s path to success emphasizes the importance of structured support for athletes at all developmental stages. The backing she received from NGOs and government schemes not only facilitated her growth but also showcased the importance of investing adequately in sports to realize the true potential of Indian talent.
Manu Bhaker continues to inspire numerous young athletes, and her story resonates with the growing belief across India—that with enough support and determination, aspiring sports stars can achieve remarkable feats on international stages.
There's no doubt her story will motivate the next generation of shooters and athletes alike to strive for excellence, ensuring her legacy will endure long beyond the Paris Games.