For the first time, Mallorca is making its mark at the Mobile World Congress (MWC) 2025, held from March 3 to March 6, showcasing its technological potential with its own stand. Seven local technology companies—Trifork, Posidonity, WDNA, Anlak, Gladtolink, Quality Noc, and Beloo—will represent the island at this prominent international event. The Consell de Mallorca, through the Fundació Mallorca Turisme (FMT), aims to diversify the island’s offerings and establish it as a center of innovation and entrepreneurship.
José Marcial Rodríguez, the Minister of Tourism for Mallorca, and Marco Táboas, the Director of Tourism for Demand and Hospitality, are set to engage with major players in the tech sector, including Vodafone, Huawei, and Siemens. This engagement is part of their strategy to not only promote Mallorca’s brand but also to learn about current trends and drive synergies to improve public service accessibility for residents and tourists alike.
The growing number of technology companies established on the island, coupled with developing infrastructure, places Mallorca on the cusp of becoming a tech reference point in the Mediterranean. According to the Consell, participating at this global event provides Mallorca with a key opportunity to connect with international tech projects, demonstrate its capabilities, and attract new developments to the island.
This strategic move dovetails with the principles of the Pledge for Responsible Tourism, launched in November 2023. The goal is to promote a more balanced and sustainable tourism model, one where technology plays an integral role in shaping the future of the island.
From highlighting the innovative spirit of its local businesses to establishing valuable networks, Mallorca’s presence at MWC 2025 signals its commitment to creating a dynamic and sustainable economic ecosystem. The island aims to leverage this global platform not only for economic gain but to also reinforce its identity as a modern and innovative hub.
With the technology sector rapidly growing within the region, the expectations surrounding this inaugural outing at MWC are high. Many anticipate it could lead to strategic partnerships and investments, which are particularly valuable as Mallorca seeks to navigate the challenges posed by traditional tourism dynamics affected by global economic shifts.
Local officials underline the importance of this event, stating, "The presence at the event is key for Mallorca to connect with international tech projects, showcase potential, and attract new developments to the island." Efforts to establish and promote technological advancements resonate strongly within the local administration's framework, aiming to fulfill the expectations set by its constituents and visitors.
With the excitement surrounding MWC 2025, local tech firms are gearing up to demonstrate their innovations and capabilities. Each participating company brings unique expertise to the table, and collectively they represent the diverse technological narrative of the island.
The focus will not only be on demonstrating existing technological assets but also on exploring new frontiers of innovation. This aligns perfectly with the overarching goal of making Mallorca not just a tourist destination, but also a competitive player in the tech industry.
Overall, the presence of Mallorca at MWC 2025 marks a significant milestone for the island as it strives to redefine its economic and social landscapes through technology. Embracing the future with open arms, Mallorca is set to change perceptions and establish itself as a leading tech hub known for sustainability and innovation.
Through its initiatives and partnerships, Mallorca aims to use technology as a driving force to improve the quality of life for its residents and boost its visibility and attractiveness as a premier destination for tourists seeking both leisure and innovation.