On May 9, 2025, JA Zen-Noh's online direct sales site, JA Town, is set to feature an engaging YouTube program called 'Yurufuwa Time' with official supporter Makoto Akimoto, focusing on the rich themes of food and agriculture. This delightful series aims to bring the joys of Japanese culinary traditions closer to a broad audience.
The episode, which airs at 18:00, showcases Akimoto in a traditional kimono as she gracefully crosses Hōrai Bridge, a remarkable structure recognized by Guinness World Records as the world's longest wooden pedestrian bridge, measuring an impressive 897.4 meters in length. This iconic bridge, located in Shizuoka Prefecture, attracts numerous tourists each year, serving as a significant historical site.
As Akimoto traverses the picturesque bridge, viewers can expect to see her enjoying the scenic beauty of the area while promoting local culture. After her stroll across Hōrai Bridge, she will conduct a tea tasting session, comparing two varieties of Shizuoka tea: 'Shizuoka Tea Hine-to-E Yama Sodachi' and 'Shizuoka Tea Hine-to-E Sato Sodachi'. This segment promises to highlight the unique flavors, aromas, and qualities of these local teas, emphasizing their importance in Japanese culture.
The program, which aims to foster a deeper appreciation for Japanese food and agriculture, will be available on the Yurufuwa channel on YouTube. It is designed to appeal to a wide demographic, making traditional Japanese culinary practices accessible and enjoyable for everyone.
JA Town, the online platform operated by the National Agricultural Cooperative Federation (JA Zen-Noh), is committed to delivering fresh agricultural products and specialty items directly from producers to consumers. The site operates under the motto 'Let's Live Deliciously in Japan', showcasing seasonal agricultural and livestock products from various regions across the country.
In conjunction with the episode, viewers can also explore a special product offering from JA Town’s shop: the 'Shizuoka New Tea' set, which includes two bags of 'Shizuoka Tea Hine-to-E Yama Sato', each weighing 70 grams. This product is part of JA Town's broader efforts to promote local agricultural products and enhance the culinary experiences of consumers.
The show 'Yurufuwa Time' is broadcast every Tuesday and Friday at 18:00, although the schedule may be subject to change due to various circumstances. The program's engaging format allows Akimoto to share her passion for food and agriculture, making it a delightful watch for anyone interested in Japanese culture.
In addition to the YouTube content, JA Town actively engages with consumers through various online platforms, providing updates on seasonal products and special promotional campaigns. The official JA Town account on X (formerly Twitter) regularly shares information about fresh agricultural offerings, ensuring that consumers are always informed about the latest in local produce.
As the episode featuring Akimoto approaches, excitement builds around the unique blend of culture, tradition, and culinary exploration that it promises to deliver. The combination of a stunning historical site and the delightful experience of tea tasting encapsulates the essence of what makes Japanese food culture so rich and inviting.
With a focus on making the themes of food and agriculture relatable and enjoyable, 'Yurufuwa Time' offers viewers not just a visual treat but also an educational experience. It encourages a deeper connection to the origins of food and the importance of supporting local agriculture.
For those eager to join the adventure, the episode can be viewed on YouTube at the following link: Yurufuwa Time. This engaging program is just one of the many ways JA Town is working to connect consumers with the beauty and richness of Japanese culinary traditions.
As the program continues to grow in popularity, it highlights the importance of celebrating local culture and food heritage. This initiative not only promotes local products but also fosters a sense of community among viewers, encouraging them to appreciate the stories behind their food.
In conclusion, the upcoming episode of 'Yurufuwa Time' featuring Makoto Akimoto is poised to be a delightful exploration of Shizuoka's rich cultural and agricultural heritage. With its focus on local tea and the scenic beauty of Hōrai Bridge, it promises to be an engaging watch for anyone interested in the flavors and traditions of Japan.
