Lotte Himart Launches Nationwide Sale For 25th Anniversary

Lotte Himart is celebrating its 25th anniversary with a month-long nationwide sale event, dubbed the 'Jeondongseon' (National Simultaneous Sale), which runs throughout April 2025. Announced on April 2, the event aims to provide substantial benefits to customers, particularly targeting newlyweds and families looking to upgrade their home appliances.

In a bid to cater to the needs of prospective newlyweds, Lotte Himart has enhanced its appliance purchase benefits significantly. Customers can look forward to discounts that could reach up to 8.1 million won, depending on the total purchase amount and the number of items bought. This is made possible through various promotional offers including the 'Multiple Item Purchase Discount', 'Brand Week', and 'Hearth Wedding Club'.

For example, customers purchasing multiple items from LG Electronics and Samsung Electronics can benefit from discounts as high as 6.9 million won based on the number of items acquired. Additionally, the Hearth Wedding Club offers an extra discount of up to 400,000 won for purchases exceeding 5 million won, provided customers can verify their marriage through a wedding hall contract or invitation.

Brand Week, running from April 4 to April 10, also provides an opportunity for significant savings, with discounts up to 800,000 won available on purchases of 7 million won or more from featured products from LG and Samsung.

Given the deteriorating air quality caused by fine dust and yellow dust in many regions, Lotte Himart is focusing on appliances that assist in clothing and indoor air management. This includes washing machines, dryers, and air purifiers. The demand for the 'Combo Washing Machine and Dryer', which was launched last March, has surged, prompting Lotte Himart to increase the available stock by approximately 70% compared to the same period last year.

Customers will also receive free appliances worth up to 600,000 won when purchasing specific combo washing machines and dryers. For instance, purchasing the LG 'Objet Collection WashCombo' or Samsung 'Bespoke AI Combo' will come with a complimentary LG 'Mini Wash' and Samsung 'Bespoke Qooker', respectively. Moreover, when customers buy these combo products alongside clothing care appliances, they can enjoy additional discounts of up to 300,000 won.

Lotte Himart is also introducing exclusive offers on its newly launched Roborock products. Customers who purchase the 'H1 LITE' combo washing machine and dryer along with the 'S9 MaxV' robot vacuum cleaner will receive a discount of up to 100,000 won.

For air purifiers, customers purchasing models from LG's 'Objet Collection PuriCare', Samsung's 'Bespoke Cube Air', or Coway's 'Airmega' will be eligible for a 5-year extended warranty service. Additionally, when buying air purifiers alongside filter products, customers can benefit from discounts of up to 50% on the filters.

As part of the promotional efforts leading up to May's Family Month, Lotte Himart is offering various discounts on living and kitchen appliances, including massage chairs and multi-cookers. These purchases come with price reductions, a 5-year extended warranty service, and free appliance upgrades valued at around 300,000 won. Notably, massage chair sales peak during this period, prompting Lotte Himart to offer significant discounts on popular models from brands like Cozyma, Jespa, and Ceragem.

In addition to these appliance deals, Lotte Himart is also extending its appliance cleaning services, which have seen a remarkable increase in demand. Following the success of the 'Ansim Care Sale', which saw cleaning service sales rise by approximately eight times compared to the previous year, the company is extending this promotion until the end of April. Various cleaning services for appliances such as air conditioners, washing machines, refrigerators, and mattresses will be available at up to 15% off regular prices. Customers purchasing two or more cleaning service products simultaneously will receive an additional 10% discount per item.

Kim Seung-geun, head of Lotte Himart's Promotion Team, emphasized the comprehensive nature of this sale. "We have structured this event to encompass the most sought-after appliances for moving, cleaning, and gifting, along with essential care services. This is a unique opportunity for customers to take advantage of the maximum benefits available throughout the year," he stated.

With an array of discounts and offers, Lotte Himart is poised to attract a wide range of customers looking to enhance their homes with quality appliances during this celebratory month. The combination of significant savings, extended warranties, and free products positions this sale as one of the most advantageous shopping opportunities of the year.