Kintone Software has recently expanded its multilingual support by adding both Thai and Brazilian Portuguese to its platform. This update, which came effective on February 9, 2025, now brings the total number of supported languages up to seven, including Japanese, English, Simplified Chinese, Traditional Chinese, and Spanish.
The enhancements aim to make Kintone more accessible to users across different regions, especially focusing on markets where these languages are prevalent. According to Cybozu, the parent company of Kintone, "Kintone’s supported languages now expand to include seven languages, including Japanese, English, Chinese (Simplified), Chinese (Traditional), and Spanish." This strategic decision reflects Kintone's commitment to broadening its market presence and facilitating smoother interactions for users globally.
The addition of Thai and Brazilian Portuguese is particularly significant as Kintone has recently established a subsidiary in Thailand as of March 2024. This move signals the company's intention to deepen its engagement and service offerings within the local Thai market. The support for Thai language within Kintone is expected to accelerate the implementation of Kintone by local corporations and organizations, enhancing its appeal at the ground level.
For users, switching between languages is made simple by adjusting the settings within their account. Those opting for Thai will now find their interface switch to "ไทย," whereas users preferring Brazilian Portuguese will see the language option labeled as "Português (Brasil)." This flexibility not only provides convenience but also showcases Kintone's dedication to customer experience.
Cybozu elaborated on its vision for this initiative: "We are strengthening our sales structure and partnerships to accelerate the introduction of Kintone to local companies." This indicates their intention not just to add new languages but also to develop strong relationships with local businesses and partners to drive usage and adoption.
Enabling multilingual support positions Kintone favorably against competitors by responding to the diverse needs of its customers. Businesses evaluating collaboration and management tools will find Kintone's language options appealing, particularly as they look to engage international teams or expand their operations overseas.
With the recent enhancements, Kintone is not only broadening its language reach but also signaling its long-term strategic plans to penetrate burgeoning markets such as Thailand and Brazil. The integration of additional languages is recognized as part of the company’s effort to broaden its user base and deepen market penetration.
The future looks promising for Kintone as it works to cater to its international audience, potentially leading to more customers choosing the platform for their collaborative software needs. By actively engaging with global users and incorporating their feedback, Kintone aims to position itself as the go-to solution for productivity and project management.
Given the ever-increasing requirement for localized software solutions, Kintone's commitment to multilingual support could provide it with the competitive edge needed to thrive amid rising competition from other platforms. With tighter integration of local languages, Kintone is set to improve user adoption rates and satisfaction, thereby fostering broader engagement and loyalty across diverse markets.