Kim Kardashian has partnered with Beats once again, introducing three new colors for the stellar Beats Studio Pro headphones. This collaboration marks her second round of working with Beats, building on the success of her previous partnership launched back in 2022.
The new color options reflect Kardashian's signature neutral palette, which includes soft tones like light pink named "Moon," camel tan branded as "Dune," and the deep reddish-purple shade called "Earth." "I’m so excited we’re bringing these three popular, chic colors to Beats’ most iconic and advanced headphones,” Kardashian expressed, highlighting her excitement for these stylish additions.
Each pair of the “Beats x Kim” headphones will retail for $349 USD and are now available for global purchase online. This collaboration follows the significant impact Kardashian had on the brand previously, when her Beats Fit Pro buds became the best-selling collaboration at the time.
Meanwhile, the tech world buzzed with other significant announcements this week, particularly from Google, which unveiled its latest Pixel 9 lineup. The company showcased four new smartphones—Pixel 9, Pixel 9 Pro, Pixel 9 Pro XL, and Pixel 9 Pro Fold—along with fresh devices like the Pixel 3 Watch and Pixel Buds Pro 2.
Google's latest flagship phones aim to establish themselves firmly within the competitive smartphone market, boasting new features and improved hardware. Notably, Google also announced the introduction of Gemini Live, its new AI assistant, which will become the default for the upcoming hardware.
On the social media front, TikTok made headlines as well with its new group chat feature. Users can now create chats with up to 32 individuals, adding another layer of connectivity for the platform's growing user base.
This long-awaited feature allows for more vibrant interactions among users, though it also includes safeguards like limits for younger users. The implementation signifies TikTok's effort to expand its offerings and keep up with user demands.
Outside of Kardashian’s Beats collaboration and Google's innovations, Fujifilm also celebrated its 90th anniversary with limited-edition INSTAX MINI EVO cameras. These cameras, arriving in color themes of “Dark Silver” and “Titanium Gold,” pay homage to the company's legacy with their vintage aesthetics fused with modern technology.
The INSTAX Mini EVO cameras house advanced features like a 1/5-inch CMOS sensor and deliver high-quality resolution for photo capturing. Their anticipated release date is set for October 25, 2024, with each camera priced at $229.95.
Overall, this week's tech news roundup encapsulates significant collaborations and innovations, from Kim Kardashian's fashion-forward Beats to Google’s technological advancements.