Jurassic World: Rebirth, the highly anticipated seventh installment of the Jurassic Park franchise, is creating significant buzz as fans await the first trailer set to drop during Super Bowl LIX. Universal Pictures has embarked on an ambitious promotional campaign leading up to this event, showcasing thrilling glimpses of the film and key insights from its creators.
The director of the film, Gareth Edwards, best known for his work on Rogue One: A Star Wars Story, and producer Frank Marshall have emphasized the film’s return to horror roots. Marshall has stated, "It’s got to be dangerous," hinting at the unsettling thrills expected from the lush jungles and high cliffs of the new setting. The film promises to engulf audiences in fear, with descriptions of terrifying landscapes filled with unpredictable encounters.
The narrative of Jurassic World: Rebirth pivots on skilled operative Zora Bennett, played by Scarlett Johansson, and Duncan Kincaid, portrayed by Mahershala Ali. Their characters are central to this action-packed story, with Johansson commenting, "I think she’s at a professional crossroads. I think she’s burnt out. Of course, everything goes wrong, but that's the fun part," addressing the depth and challenges her character faces throughout the plot.
Following events five years post-Jurassic World: Dominion, the Earth’s ecosystem remains harsh for dinosaurs, forcing survivors to exist within isolated tropical environments. Marshall explains the significance of their expedition: they stage a dangerous operation to extract genetic material from these majestic yet perilous creatures who thrived against the odds. "These are the dinosaurs who didn’t work. There’s some mutations in there," he noted, underlining the film's darker tone and explorative nature.
Director Edwards recalls the primal fear felt during childhood watching the original Jurassic Park and aims to recapture this essence. “Jurassic Park is a horror film in the witness protection program,” he declares, stressing how foundational the fear element was. He explained how the film mixes inspirations from horror and classic adventurous films, drawing connections to Spielberg’s renowned blockbusters such as Jaws and Indiana Jones.
Horror elements are ingrained in the creative process of designing the new dinosaurs. Edwards said, "When you make a creature, you get a big, massive pot and you pour in your favorite monsters from other films and books." This creative culinary process ensures each dinosaur not only brings to mind species from paleontological studies but also reflects traits of various cinematic monsters, blending familiar fears with new terrifying experiences. The spinosaurus from previous installments is hinted to return alongside other unpredictable mutations.
Scarlett Johansson’s fascination with dinosaurs and her eagerness to join the franchise mirrors the sentiments of long-time fans who’ve grown up under its banner. Having fabricated her own Jurassic Park pup tent as a child, she highlights the nostalgic connection many have with this cinematic dreamscape. "Anytime the trades would report a new Jurassic movie, I would forward to my agents like, ‘Hey, I’m available,’" she shared, emphasizing the passion she feels for contributing to the franchise.
Jurassic World: Rebirth gears up for its anticipated release on July 2, 2025, with the anticipation only climbing higher due to the thrilling promotional material being released. Edwards and his team are hopeful this blend of nostalgia, intense thrills, and innovative horror will resonate deeply with audiences, inviting them back to the heart-pounding reality of the dinosaur world.
The upcoming trailer is poised to set the stage for what viewers can expect—a feature rich with aesthetic nods to beloved classics and new elements crafted to terrify and excite. Fans are encouraged to keep their eyes peeled as the environment shifts dramatically from serene beauty to spine-tingling terror, providing what appears to be both homage and progression within the story. The adrenaline and excitement are palpable, as the franchise looks to make its formidable comeback.