The Agency for Cultural Affairs has made headlines for its decision to revoke the designation of the cultural heritage site known as ‘Western Capital of Ancient Japan’ from Japan's Heritage List. This marks the first cancellation since the program was established back in 2015.
The heritage site incorporated key cultural landmarks located across Fukuoka and Saga prefectures, including renowned sites like Dazaifu Tenmangu shrine and the archaeological remains of Dazaifu, which symbolize Japan's historical connections and exchanges with the Asian continent since the 7th century.
Initially recognized among the country’s cultural treasures upon the establishment of the Japanese Heritage program, the Western Capital designation praised the area for its rich historical significance. Within this heritage site, there were around 30 notable cultural assets, and it was envisioned to provide visitors with an immersive experience of the ancient international city.
Regrettably, during the recent review, the cultural site faced criticism particularly around the aspects of infrastructure and its ability to attract tourism. Specifically, the Agency reported concerns related to ‘inadequate planning’ for driving visitor interest beyond popular attractions.
According to the Dazaifu Tourism Association Secretary-General Koji Imamura, the loss of the designation is deeply disappointing. Imamura expressed, “All we can say is how unfortunate this is. Our association has been promoting the heritage with initiatives like walking events themed around the 'Western Capital'. Although the enthusiasm of visiting guests remains high, we have faced challenges coordinating such efforts across multiple local municipalities.”
Dazaifu Mayor Okusada Daizo also shared his sentiment about the matter, stating, “We aim to calmly analyze the result alongside the prefecture and other involved towns. Meanwhile, we will continue to share the culture and history of Dazaifu with the public.”
Dazaifu officials, alongside members of the cultural heritage protection division at Fukuoka Prefecture, noted the situation is regrettable. They emphasized the need to thoroughly analyze the recent developments and seek community strategies to address identified issues for the future.
Since the launch of the Japanese Heritage program, the delisting of ‘Western Capital of Ancient Japan’ serves as the first example of the Agency for Cultural Affairs retracting any existing regional designation. The decision is part of efforts to maintain the brand power of the program, limiting the number of recognized sites to approximately 100.
Despite the disappointment, there was some good news as Otaru City, known as the 'Heart of Hokkaido', was newly inducted as part of the heritage list, showcasing successful regional revitalization initiatives.
The previous designation of ‘Western Capital of Ancient Japan’ indicated its rich cultural standing and potential to draw visitors through historic exploration. Nevertheless, challenges facing the site—particularly its inability to connect tourists to its historical narratives—partly led to its removal from the prestigious heritage list.
Cultural heritage tourism plays an increasingly important role in local economies, particularly in regions like Fukuoka and Saga. People frequently visit these areas to discover Japan's ancient traditions and vibrant history through its preserved sites.
This change prompts reflection on the necessity of cohesive regional strategies to promote and amplify the visibility and effectiveness of cultural heritage presentations.
Moving forward, the Agency allows the region to apply again for inclusion on the Heritage List beyond the timeline of 2026, offering hope for reestablishment if improvements are made.
The circumstances surrounding the departure of this notable heritage site highlight the intricacies tied to cultural preservation and tourism management. Local officials are now challenged to re-evaluate and strengthen their strategies effectively for promoting the richness of their cultural assets and connections to Japan's historic identity.
Although the loss of the heritage designation is disappointing, it may serve as a catalyst for renewed efforts to engage with the local community and tourists alike, revitalizing tourism initiatives within the region.