The world of Mexican television is grappling with grief following the unexpected death of Ivanova Reyes Serralde, who was well-regarded for her role behind the scenes on Televisa's popular morning program, 'Hoy.' News of her passing was announced live on the show by fellow staff member Martha Figueroa on February 10, 2025, during the segment titled '¿De qué me hablas?'
Figueroa, visibly moved, shared with viewers, "We want to share with you all the unfortunate news; we lost our colleague, Ivanova Reyes Serralde, who worked with us in the dressing room area for quite some time." She added, "She was the one who greeted us every morning, very lovely, very young, with a beautiful smile." Ivanova, who was 41 years old, was not only known for her professionalism but also for her warm demeanor, which endeared her to both colleagues and crew.
Andrea Escalona, another prominent host on 'Hoy,' expressed her sorrow, saying, "We are devastated. We lament this deeply." Such tributes highlight just how cherished Ivanova was among her peers, emphasizing the close-knit atmosphere of the program's production team.
The exact cause of Ivanova's death remains unclear, and there has been no announcement concerning funeral services. What is known is the loss she leaves behind for her two young daughters, prompting Figueroa to extend heartfelt condolences and support on behalf of the entire 'Hoy' family. "We want to send our strongest hugs to her family, and our prayers are with you. Rest in peace; we embrace her little daughters and offer our help wherever possible," Figueroa remarked.
This tragic loss for the 'Hoy' team marks the second heartbreaking event they have encountered within a few months. Last November, they mourned the death of Carlos Casiano, who served as the floor manager for the program for over 26 years. Casiano's passing due to cancer was widely felt, and Andrea Rodríguez, the show's producer, shared her memories on social media, stating, "Dear Casiano, one of the best floor managers. I will cherish your smile, your counts, your jokes, and your professionalism. Fly high." The emotional impact of these losses showcases the strong bonds formed within the team, illustrating how integral each member is to the show.
The staff of 'Hoy' has expressed their grief across social media platforms, with tributes pouring in from fans and colleagues alike. Comments such as "Rest in peace" and "What a shame, she was so young" reflect the deep community sentiment surrounding Ivanova's untimely passing. Even as they deal with these losses, the team is determined to honor Ivanova's legacy by continuing the work she so lovingly performed.
Today, the program 'Hoy' carries on, albeit shrouded in sorrow, reminding viewers not just of the talent and entertainment they bring but of the humanity and dedication of each person behind the scenes. The producers, hosts, and crew are encouraged to support each other and reflect on the cherished memories of those who have passed, balancing their grief with the duty to their audience.
Ivanova Reyes Serralde was known as the friendly face who ensured the program ran smoothly from behind the curtains, her efforts ensuring the success of daily broadcasts. The loss of such a valued member is felt deeply by everyone involved with ‘Hoy,’ and as they navigate this difficult time, they rely on their shared memories and the love they have for each other as a working family.