In the midst of a summer filled with family vacations, high-profile events, and candid social media posts, Ivanka Trump has stepped into the spotlight once again—this time to champion her brother Eric Trump’s forthcoming memoir, Under Siege. The book, set for release on October 14, 2025, promises an unvarnished look at the inner workings, controversies, and personal history of what Eric calls “America’s most powerful family.”
According to The Express, Ivanka took to social media on September 8, 2025, to publicly endorse Eric’s literary debut, using her platform to draw attention to a project that blends familial pride with political intrigue. The timing is notable: Ivanka’s posts came just as she was sharing snapshots from her summer getaway—Barbados beaches, dirt bike adventures, and even a star-studded appearance at Jeff Bezos’ wedding—showing a woman equally at home in the public eye and private moments.
But beneath the glossy Instagram stories and vacation photos lies a testament to the enduring bond between the Trump siblings. Their relationship, shaped by a shared upbringing in the Trump household and divergent professional paths, stands at the heart of this latest family narrative. While Ivanka once served as a senior White House aide during her father’s presidency, Eric has long held the position of Executive Vice President at the Trump Organization, taking a front-row seat in both business and political arenas.
The memoir, Under Siege, is already available for pre-order and has generated significant buzz not only for its content but also for the family dynamics it reveals. The official synopsis, as reported by The Express, outlines Eric’s journey “from his earliest memories of growing up as part of the Trump family to pivotal roles in the 2016 and 2024 presidential elections, spearheading strategies to combat lawfare, and leading the Trump Organization.” The narrative is set against a backdrop of high-stakes drama—FBI raids at Mar-a-Lago, near-assassination attempts, and the relentless scrutiny of the media and political adversaries.
Eric doesn’t mince words in describing the scale and scope of the challenges he and his family have faced. “From Russiagate to cold and corrupt courtrooms, the fake news media, censorship, and character smears—this wasn’t just an attack on a president, or even his family. America itself was under siege,” the book’s synopsis declares. In Eric’s telling, the barrage of legal and political attacks extended far beyond personal or familial affronts, touching the very fabric of American society.
For readers eager to glimpse the behind-the-scenes world of the Trump empire, the memoir promises plenty of insider perspective. Eric recounts his rise to leadership within the Trump Organization at just thirty-three years old, managing a multibillion-dollar business empire while navigating the chaos of the campaign trail and the boardroom drama of The Celebrity Apprentice. The book also features a foreword by former President Donald Trump, adding yet another layer of familial collaboration to the project.
Ivanka’s support for her brother’s endeavor is more than just a perfunctory gesture. It’s emblematic of a long-standing tradition of mutual encouragement among the Trump siblings. In public interviews and personal reflections, both Ivanka and Eric have spoken openly about their close relationship. Ivanka once told New York Magazine in 2004, “Look, none of us are saints. We all like to have fun. But I think our parents have just been pretty tough with us. They’ve always made sure that we lived within some realm of reality. I don’t know how they figured it out, but they knew the perfect way to give us what we needed without it being gratuitous.”
Her appreciation for teamwork within the family extends to business as well. In her 2009 book, The Trump Card: Playing to Win in Work and Life, Ivanka wrote, “Don, Eric and I are always sizing up our ‘competition’ on the other side of the table to determine which one of us might be best suited to a particular negotiation.” The sense of camaraderie is unmistakable, even as each sibling has carved out a distinct identity within the Trump brand.
The affection is reciprocal. Eric has frequently praised Ivanka in interviews and on social media. In an April 2017 appearance on CBS This Morning, he remarked, “Well she's beautiful. She's beautiful in so many ways. She's smart, she's intelligent and she's full of class. You know I think that's why people love Ivanka.” His admiration is apparent in both his words and his actions, often sharing supportive messages and photos that highlight their enduring connection.
In recent months, Ivanka has continued to celebrate family milestones, posting a heartfelt birthday message to Eric: “Happy birthday to my amazing brother Eric! I love you very much and hope that this year will be your best turn around the sun yet!” Such gestures, while seemingly small, underscore the significance of family ties in the Trump narrative—a theme that resonates throughout Eric’s memoir.
Yet, the Trump family’s public image remains a subject of fascination and controversy. Ivanka’s tenure in the White House, for instance, drew both praise and criticism. While she advocated for policies such as paid family leave and women’s empowerment, critics pointed out inconsistencies between her public stances and the administration’s actions, particularly on issues like environmental regulation rollbacks. The scrutiny Ivanka faced is mirrored in Eric’s own account of media opposition and legal challenges—a recurring motif in Under Siege.
For the Trump siblings, navigating public life means balancing personal ambitions with the weight of a shared legacy. As Eric’s memoir heads to bookshelves, it serves not only as a chronicle of political and corporate battles but also as a window into the complexities of family loyalty under the brightest of spotlights. The Trump brand, for better or worse, remains indelibly linked to the personalities at its core—and their stories continue to captivate supporters and detractors alike.
As the October 14 release date approaches, anticipation builds around what new revelations Under Siege might offer. For now, Ivanka’s endorsement stands as a reminder that, amid the controversies and challenges, the Trump family’s story is still being written—one memoir, one post, and one headline at a time.
