Today : Apr 30, 2025
Technology
17 April 2025

Insta360 Teases New Camera Launching April 22

The upcoming release promises enhanced features and a unique pop-up event in New York City.

Insta360 has just dropped a mysterious teaser for a brand-new camera launching April 22, 2025, and from the looks of it, we’re in for an all-terrain, all-lighting, all-action kind of upgrade. The teaser — titled "All Day. All Night. All Angles." — shows clips of adrenaline-fueled activities like water sports, skiing, scuba diving, and urban exploring. Whether it’s sun-drenched adventures or neon-lit escapades, this new camera seems built to support you anywhere, anytime.

While Insta360 hasn’t officially confirmed the name, there’s good reason to believe this could be the Insta360 X5, a follow-up to last year’s X4, which TIME magazine called one of the “Best Inventions of 2024.” The X4 wowed creators with its 8K 360° video, rugged design, and AI editing tools — but the new tagline suggests even more power is packed into this next-gen release.

So, what might "All Day. All Night. All Angles." actually mean? Speculation is already swirling about enhanced low-light performance, a game-changer for night shoots or dim indoor scenes. Paired with a longer-lasting battery, the next camera could go dawn to dusk (and then some) without breaking a sweat. Expect better stabilization, smarter AI, and the ability to capture immersive footage in any condition — rain or shine, mountaintop or subway station.

But what makes this new Insta360 camera launch different is that it won’t be just a YouTube video or a boring press release — it’s going to be a pop-up experience to remember. On April 22, Insta360 is taking over Vanderbilt Hall at Grand Central Terminal in New York City for a full-day event to celebrate the big reveal. Doors open at 9 a.m., and if you want to be one of the first in the world to witness (and maybe even own!) this next-gen camera, you’ll want to get there early.

The pop-up promises:


  • Live product demos

  • Creator talks and behind-the-scenes stories

  • Insta-exclusive merch and giveaways

  • A “selfie challenge” with a twist

  • A massive 3.6-meter installation for that perfect photo op

And here’s the kicker: everyone who signs up now and shows up will score a free gift — while supplies last, of course. So, whether you’re a content creator, a tech nerd, or just curious about what the future of cameras looks like, this is your front-row ticket. If the teaser is anything to go by, Insta360 is about to change how we capture memories — again.

According to reports, the teaser confirms the rumors that a new 360-degree camera is coming from Insta360, presumably to replace the flagship X4 reviewed only last year. The heading "All day. All night. All angles." suggests that we should be expecting a 360-degree camera, so, by extension, a successor to the X4. The previous model was called the X3, so could we be looking at an X5?

The phrase "All day" hints at better battery life. While it might not literally mean 'all day', it suggests that the new model will provide longer usage times. 360-degree cameras have traditionally struggled with battery life compared to single-lens action cameras because they perform more processing work, including stitching images together. Improved battery capacity has been a desirable feature for users.

The phrase "All night" also suggests that the new camera will feature enhanced low-light capabilities. Insta360 has been ahead of its competitors in this area, as seen with the Ace Pro and Ace Pro 2. It seems likely that the flagship 360-degree camera will now incorporate these low-light improvements.

The upcoming event on April 22 will not only showcase the new camera but will also feature a pop-up at Vanderbilt Hall, Grand Central Terminal, for those who can make it to New York City. This event is an exciting opportunity for fans and enthusiasts alike.

Interestingly, there are currently discounts and low stock levels on the X4 at some retailers, which might hint at a transition to the new model. As the excitement builds for the Insta360 X5, it’s clear that the company is committed to pushing the boundaries of what 360-degree cameras can achieve.

Insta360 has long been recognized as a leader in the 360-degree camera market, and this new release is set to reinforce its position. With over 20 years of experience in the tech industry, Insta360 continues to innovate and impress, ensuring that creators have the tools they need to capture stunning footage in any environment.

As the launch date approaches, many are eager to see how the new features will impact the world of content creation. Will the X5 live up to the hype? Only time will tell, but if the teaser is any indication, this new camera is poised to be a game-changer.