On March 19, 2025, the global boys group INI made headlines as they graced the red carpet at the 'MTV VMAJ Pre-Show' held at Pia Arena MM in Kanagawa. The event, which serves as a prelude to Japan's version of the MTV Video Music Awards, celebrated outstanding music videos and choreography in the industry.
INI, known for their dynamic performances and engaging visuals, won the prestigious 'Best Choreography' award for their lead track "WMDA (Where My Drums At)" from their 7th single titled 'THE VIEW'. This music video was recognized for its creativity, showcasing themes of achieving goals from unique perspectives and resonating with the wider world.
The segment of the awards ceremony specifically dedicated to the red carpet saw numerous artists showcasing their fashion alongside INI. The event was packed with star power, as other notable attendees included SixTONES, aespa, Nogizaka46, Mrs. GREEN APPLE, ME:I, and members of BE:FIRST, all dressed to impress. Emerging artists CUTIE STREET, HANA, and IS:SUE added to the evening's allure with live performances.
Founded in 2002, the MTV VMAJ has become a symbol of excellence in the Japanese music scene, awarding various categories related to music videos and performances. This year marked the 23rd installment of the awards, reflecting nearly two decades of celebration of music and video artistry in Japan. Works that were nominated were released between October 1, 2023, and December 31, 2024, allowing for a mosaic of fresh talent and iconic pieces in the line-up.
INI's catchy track "WMDA (Where My Drums At)" narrates a motivational journey. It aims to inspire listeners to achieve their objectives through a lens that challenges conventional views. The music video reinforces this message visually; featuring members viewing life upside down, embodying the phrase 'changing perspectives' to find truths and insights.
As the boys strutted down the red carpet, they were met with enthusiastic fans. INI, with their American casual style, interacted with their audience remarkably, posing for photos and throwing heartfelt gestures to the crowd. Their energetic entrance and captivating choreography have undoubtedly left a memorable impression on those present.
MTV VMAJ's red carpet is not merely an introduction to the accolades but a celebration of the art and creativity that fuel Japan's vibrant music industry. This year continues that trend, highlighting a collection of extraordinary talents from various genres and styles.
Looking forward, INI's win at this award ceremony only raises expectations for their future endeavors. The boys have carved a niche for themselves in the entertainment world, utilizing their platform to inspire youth with their music.
With award shows like the MTV VMAJ championing artistic pursuits, Japan reaffirms its status on the global music map. Enthusiasts can anticipate even greater works from the nominees, who continue to push the boundaries of creativity, driving the industry forward.
