Hyundai Mobility (Thailand) has officially launched the all-new fifth-generation Hyundai SANTA FE, marking a bold step forward in the Thai D-SUV market. This latest iteration arrives under the compelling concept "Open for More Horizons," embodying a spirit of freedom beyond the horizon itself. With a striking Boxy Design that balances luxury and ruggedness, the new SANTA FE promises to redefine the SUV experience for Thai consumers.
The new Hyundai SANTA FE features a spacious three-row, six-seater layout with Captain Seats in the second row, providing a private lounge-like comfort unique in its class. The interior is the widest ever seen in the SANTA FE family, designed with practicality and luxury in mind. The rear cargo area can be transformed into a versatile "Living Room" style space, perfect for family outings or adventurous getaways.
Under the hood, the SANTA FE is powered by a 1.6-liter Turbo Parallel Hybrid engine system. This setup combines a 1.6-liter Smartstream T-GDI four-cylinder petrol engine producing 180 PS at 5,500 rpm and 265 Nm of torque at 1,500-4,500 rpm with an electric motor delivering 61 PS at 1,600-2,100 rpm and 264 Nm of torque at 1,700 rpm. Together, the system generates a robust combined output of 235 PS at 5,600 rpm and 367 Nm of torque between 1,000 and 4,100 rpm. Paired with a 6-speed automatic transmission and front-wheel drive (FWD), the SANTA FE meets Euro 6 emission standards and achieves an impressive fuel economy of 19.6 km per liter.
The vehicle's dimensions are equally impressive: a length of 4,830 millimeters, width of 1,900 millimeters, height of 1,770 millimeters, and a wheelbase stretching 2,815 millimeters. Ground clearance stands at 177 millimeters, and the fuel tank holds 67 liters, balancing road presence with practical usability.
Suspension duties are handled by a MacPherson Strut setup at the front and a multi-link system at the rear, ensuring a smooth and stable ride. Braking is managed by ventilated disc brakes on all four wheels, complemented by 18-inch alloy wheels that add a touch of elegance and sportiness.
Inside, technology and convenience take center stage. The SANTA FE boasts a Panoramic Curved Display consisting of two 12.3-inch screens seamlessly connecting the instrument cluster and infotainment system. The bi-directional multi-console between the front seats enhances accessibility for both driver and second-row passengers. Dual wireless chargers equipped with cooling fans allow for fast and safe smartphone charging, while ambient lighting with 64 color options elevates the cabin's premium atmosphere.
Safety is paramount in the new SANTA FE, which comes equipped with Hyundai SmartSense technology featuring 13 advanced safety systems. These include Smart Cruise Control with Stop & Go, Forward Collision-Avoidance Assist (FCA), Blind-Spot Collision-Avoidance Assist (BCA), Lane Following Assist, Lane Keeping Assist, Rear Cross-Traffic Collision-Avoidance Assist, Safe Exit Assist, Surround View Monitor (exclusive to the Prestige model), and Reverse Parking Collision-Avoidance Assist. This comprehensive suite ensures confidence and peace of mind across all driving scenarios.
The SANTA FE is available in three premium exterior colors: Beach Sand, Pearl White, and Space Black. Buyers can choose between two trims: the Exclusive model priced at 1.599 million Baht and the Prestige model at 1.749 million Baht. Hyundai backs the vehicle with a 5-year or 150,000-kilometer warranty and extends the hybrid battery warranty to 8 years or 160,000 kilometers.
To celebrate the launch, Hyundai is offering a special financing package with a 1.99% interest rate, 25% down payment, and 48-month installments for customers who take delivery by August 31, 2025. Initial imports will total 120 units in the first month, with 75% allocated to the Prestige trim and 25% to the Exclusive. The color distribution favors Pearl White and Space Black with 110 units, while 10 units will be Beach Sand. Over the first three months, approximately 300 units are expected to arrive, with a sales target of around 100 units per month.
Mr. Jae Ki Chung, CEO of Hyundai Mobility (Thailand) Co., Ltd., expressed the company's commitment, stating, "The all-new SANTA FE is not just a new SUV model but a symbol of Hyundai's dedication to setting new standards in the SUV market both in Thailand and globally. Hyundai has risen to become the world's third-largest automaker, selling over 4 million vehicles annually across more than 190 countries. This success stems from continuous innovation and redefining the automotive industry's direction. For Thailand, Hyundai regards it as a strategic key market in ASEAN and is prepared to invest seriously for long-term growth, aiming to lead the market and deliver vehicles that meet consumer needs in every dimension, today and in the future."
Adding to this, Mr. Wallop Chalermwongsavej, Managing Director of Hyundai Mobility (Thailand) Co., Ltd., highlighted the thoughtful design philosophy behind the new SANTA FE: "The all-new SANTA FE blends futuristic Boxy Design with practical functionality. Every aspect of the vehicle is designed with clear intent and meaning. The three-row, six-seat configuration with Captain Seats addresses the lifestyle of modern consumers, offering a spacious rear cargo area that can expand into a living room-like space. The Turbo Hybrid technology delivers both power and efficiency. Our slogan, 'Open for More Horizons,' is more than just words—it embodies the design's core concept, expressing that beyond the horizon lies freedom. We are confident this SUV caters to all travel lifestyles, granting freedom in daily life and leisure journeys, inviting drivers and passengers alike to experience new adventures and fully enjoy life."
Prospective buyers can experience the all-new Hyundai SANTA FE firsthand at Hyundai showrooms nationwide. Additionally, the "The all-new SANTA FE: Meet The New Horizon" event will be held at Mega Bangna on July 19-20, 2025, offering an opportunity to explore the new benchmark in modern SUVs.